Business Analyst, Global Consumer Insights Director

Title
- Business Analyst, Global Consumer Insights Director

LOCATION:

San Francisco, CA – Onsite, critical 4 out of 5 days a week

HOURS:

8:30 – 9:00 AM to 4:30 – 5:00 PM, with flexibility for occasional global calls

• Bachelor’s degree in any field

• Minimum 12 years of experience in a consumer insights role, either in house or at a research agency
• Experience leading Brand Tracking research
• Experience leading innovation and product development research for physical goods
• Experience launching research via self-service research platforms (e.g. Suzy, Zappi, etc.), including defining research goals, recommending appropriate methodologies, writing questionnaires and/or discussion guides, managing online surveys and/or moderating qualitative discussions, conducting qualitative and quantitative analysis, and writing findings presentations
• Experience managing research agency relationships, including defining research goals, recommending appropriate methodologies, managing the RFP process, and managing vendor relationships to ensure reports meet desired objectives

• Microsoft Suite including Office, Word, Powerpoint, Excel
• Data analysis in Microsoft Excel
• Self-service research platforms, especially Suzy or Zappi

• Experience leading and mentoring a team
• Experience collaborating with cross-functional partners, particularly across brand marketing and product innovation
• Experience presenting to executive leadership
• Ability to translate data into insights that get at the “why” and the “so what”
• Budget management
• Ability to see the bigger picture of consumer research while also minding the details of research design and data analysis