Field Marketing Manager

Travel: ~20–30% for field events, partner programs, and conferences

We’re looking for a Field & Growth Marketing Manager to help scale predictable pipeline across direct B2B and partner-led (B2B2B) motions.

As a hyper-growth cybersecurity company, we’ve validated product-market fit and are now focused on repeatable revenue growth. This role is responsible for designing, executing, and scaling field and growth programs that directly support revenue goals across regions, segments, and partners.

You’ll work closely with Sales, Partnerships, and Revenue Operations to turn strategy into execution and execution into measurable pipeline impact.

This is a highly visible, hands‑on role for someone who thrives in a fast‑moving environment and is comfortable being accountable for results.

• You’ll help move the company from ad hoc programs to scalable growth systems.
• You’ll influence both direct and partner revenue motions.
• You’ll be accountable for executing pipeline‑driving programs with clear visibility into performance and impact on revenue.

Execute field marketing programs across priority regions and segments in close alignment with Sales and Marketing leadership.

Programs include:

• In‑person and virtual events
• Executive dinners and round tables
• Partner co‑marketing events
• Conferences and sponsored activations

Ensure each program is aligned to clear outcomes, including meetings set, pipeline created, and deal acceleration.

• Co‑hosted events and webinars
• Joint campaigns with resellers, platforms, or ecosystem partners
• Enablement of partners with messaging, assets, and campaign playbooks

Work with the Partnerships team to support:

• Partner‑sourced pipeline
• Partner‑influenced opportunities

Adapt messaging and programs for indirect sales motions.

Launch scalable growth campaigns across:

• Paid media (Linked In, search, retargeting)
• Email and lifecycle marketing
• Content and ABM‑style campaigns for key accounts

Test and optimize messaging, offers, and channels to improve conversion and efficiency.

Translate learnings into repeatable growth playbooks.

• Act as the primary marketing partner for Sales leaders and reps.
• Align programs to territory plans, target accounts and verticals, and quarterly pipeline goals.
• Build clear follow‑up plans, sales assets, and enablement for every campaign.

• Own performance tracking and reporting for all field and growth programs.
• Measure impact across pipeline sourced and influenced, cost per opportunity, and conversion rates by channel and partner.
• Partner with Rev Ops to maintain clean attribution and forecasting confidence.
• Use data to prioritize what scales, and cut what doesn’t.

• Consistent, predictable pipeline contribution from field, growth, and partner programs.
• Strong alignment with Sales and Partnerships, reflected in program adoption and follow‑up.
• Documented, repeatable playbooks for field events, partner co‑marketing, and regional growth campaigns.
• Clear reporting that ties marketing activity to revenue outcomes.

• 4–7+ years of experience in B2B demand generation, field marketing, or growth marketing.
• Proven track record of driving pipeline and revenue impact.
• Experience working closely with Sales and Partnerships teams.
• Strong program management skills with the ability to run multiple initiatives in parallel.
• Analytical mindset with comfort using data to guide decisions.
• Experience in a scale‑up or high‑growth B2B environment.
• Experience supporting partner‑led or indirect sales motions (B2B2B).
• Hands‑on experience with Hub Spot and
• Hands‑on experience with paid acquisition platforms (Linked In Ads, Google Ads).
• Experience with ABM or account‑based field marketing.
• Competitive salary plus variable or bonus tied to pipeline or revenue impact.
• Equity participation.
• Comprehensive benefits, PTO, and company holidays.

Terra Security is on track to become the next breakout cybersecurity company. As the winner of the 2025 AWS + Crowd Strike + NVIDIA Cybersecurity…