Growth lead

Company Overview

lemlist is a sales engagement platform giving sales teams a real competitive edge.

Bootstrapped from day one, we’ve grown from $0 to $40M ARR in six years without raising a dollar. Today, we’re a profitable B2B SaaS company valued at $150M, trusted by 40,000+ sales teams worldwide.

Here’s the reality:

We already generate a third of our revenue from the US.

Growth mostly comes from:

• Word of mouth
• Self-serve signups
• Scattered sales‑led deals

It’s happening. But it’s not engineered. Not predictable. Not scaled. 2026 is the year we scale our US sales‑led motion and make serious noise around it.

We’re hiring a highly entrepreneurial GTM operator to help us generate qualified pipeline in the US B2B tech ecosystem.

Your mission: turn awareness into SQLs. Turn presence into revenue.

You’ll work directly with:

• Our CEO
• Our CMO & VP of Growth
• The US Sales team

You’ll have autonomy. You’ll have budget. You’ll be measured on pipeline and revenue. A portion of your compensation will be performance‑based and tied directly to pipeline generated.

Important: You must be based in San Francisco or New York (or within easy travel distance). Success in this role depends on building real relationships, attending key events, and creating content directly within the US startup ecosystem.

The US tech market runs on trust, ecosystems, and founder networks. Paid acquisition alone won’t win. We must:

Be visible where early‑stage B2B tech founders and GTM teams already operate.

The focus:

• Fast‑growing B2B startups
• 10–100 employees
• Seed to Series B
• 2–10 sales/GTM reps
• Strong presence in San Francisco (build) and New York City (scale)

• 33%+ of new ARR from the US
• +$1M new ARR from US Inside Sales
• 10 high‑profile US startup logos (3+ seats)
• +30% US branded search
• 15%+ of pipeline generated through structured outbound motion

Start with partnerships (Primary Lever). Pipeline starts with access.

You’ll identify and secure partnerships with:

• Accelerators
• Founder communities
• Startup ecosystems
• Early‑stage GTM tools
• VC‑backed networks

Targets may include ecosystems like:

• Y Combinator
• a16z Speedrun
• Sequoia ARC
• Founders Inc
• The Residency

Your role is to:

• Leverage warm intros
• Prove traction with startups already using lemlist
• Design value‑based collaborations (credits, workshops, GTM breakdowns)
• Turn partnerships into repeatable lead sources
• Events as a pipeline engine

Events are not for brand vanity. They are pipeline tools.

You’ll design a consistent rhythm in SF or NYC:

Public Events (50–100 people), private executive dinners

Examples:

• “GTM in the Age of AI”
• “Outbound for Seed–Series B Startups”
• “From First AE to Predictable Pipeline”

Curated mix of:

• Clients
• Warm leads
• Strategic targets

Objective:

→ Identify and qualify high‑fit startups. → Accelerate high‑intent conversations.

You may build partnerships with local venues or operator communities (e.g. founder houses, operator groups) to execute consistently.

Cadence matters as much as quality. Content that supports sales.

You’ll partner with our HQ‑based Content team to turn US insights and campaigns, especially outbound, into high‑performing, full‑funnel content that directly drives pipeline.

• Publish tactical, high‑signal content targeting early‑stage startups.
• Support US Sales with case studies and proof.

Example content angles:

• “How Seed‑stage startups should think about outbound”
• “Why most US cold calling playbooks are broken”
• “How we use lemlist to break into US logos”
• Behind‑the‑scenes founder/GTM content in SF & NYC.
• etc
• Run ruthless experiments

Examples you may test:

• Trigger‑based outbound to newly funded startups
• Micro OOH campaigns in SF or NYC
• President’s Club partnerships
• Targeted sponsor ships on niche GTM podcasts
• Community‑specific takeovers

Everything connects back to:
Does it create qualified pipeline?

Optimize  for the US wedge.

Our website must reflect our positioning.

You will:

• Adapt the hero, proof, and narrative to speak directly to Seed–Series B GTM teams.
• Curate startup‑only social proof (logos, case studies, testimonials).
• Align the site with US terminology (GTM, Growth, etc.).
• Continuously A/B test messaging…