Commercial (Beverage) Growth Director

Bring Your Relationships and Build a New Category

Company: H2o wine Water 0.0% Alc.

Primary Territory: Northern California

The initial focus of this role is Northern California. However, we will also consider candidates with existing relationships capable of generating meaningful national distribution.

Hybrid work arrangements will be considered for exceptional candidates whose strategic relationships and track record align with the requirements of this role.

H2o wine Water is a new kind of beverage created in Sonoma, California.

Think Perrier style sparkling water, but with the flavors of California wine grapes instead of lemon or lime.

Crafted from the juice of 100% California wine grapes and alcohol free wine, H2o wine Water delivers the ritual and flavors of wine with 0.0% alcohol. California wine grapes are naturally rich in antioxidants and electrolyte minerals. Although it contains alcohol free wine, H2o wine Water is not non alcoholic wine. It is an entirely new beverage category.

Unlike traditional alcohol-free wines that create alcohol and remove it later, H2o wine Water began with a first-principles question: "If the goal is 0.0% alcohol, why create alcohol in the first place?"

So we built wine Water from the water up.

We started with sparkling water, then added the juice of 100% California wine grapes, wine notes, naturally occurring wine minerals, and antioxidants. The result delivers the ritual, complexity, and food pairing experience people appreciate about wine, without fermentation or alcohol.

That thinking led us to create a new beverage category centered on hydration, wine-inspired flavor, and the food pairing traditions of wine. To evaluate its hydration properties, a published clinical study involving 60 women was conducted at California Polytechnic State University. The study found that H2o wine Water provided great hydration, as measured by plasma osmolality.

We're looking for a commercial leader who already has the relationships to accelerate H2o wine Water's distribution through strategic retailers, distributors, and food service partners. (Your application must include your strongest existing buyer relationship by listing the company name only. Do not include the contact's name or any confidential information. This information is required to be considered for the shortlist.)

We are specifically seeking someone with active, current relationships with strategic anchor accounts that influence beverage distribution.

• KeHE
• UNFI
• National and regional grocery chains
• Natural food retailers
• Other strategic beverage accounts

Experience alone is not enough. Your existing relationships with buyers and decision makers are the primary qualification for this role.

• Introduce H2o wine Water to your network of buyers and distributors.
• Secure strategic anchor accounts that accelerate national distribution.
• Open doors with retailers, restaurants, hotels, and food service operators.
• Work directly with the founder to execute the company's commercial strategy.
• Develop partnerships that expand market presence.
• Represent the company at industry events and customer meetings.
• Help expand H2o wine Water's distribution with leading retailers and distributors across North America.

• Proven beverage industry sales or business development experience.
• Active relationships with buyers at KeHE, UNFI, or comparable strategic anchor accounts.
• Strong network within grocery, natural foods, convenience, food service, or hospitality.
• Demonstrated success opening new accounts.
• Entrepreneurial mindset and willingness to build a business.
• Excellent communication and relationship management skills.

• National retail account management.

• Help introduce one of the industry's most distinctive new beverages.
• Work directly with the executive leadership team and help shape the company's commercial strategy.
• Build a business from the ground up.
• Significant opportunity for long term financial and professional growth.
• Make an immediate impact through the relationships you already have.

If you already have trusted relationships with buyers at organizations such as KeHE, UNFI, and other strategic anchor accounts, and you're excited about introducing an innovative new beverage, we'd like to talk.

Your network will help accelerate H2o wine Water's national expansion.