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Technical Sales Manager - San Francisco Bay Area & Northwest US Territory

Job in San Francisco, San Francisco County, California, 94199, USA
Listing for: Socket.dev
Full Time position
Listed on 2026-09-12
Job specializations:
  • Sales
    Business Development, Sales Representative, Sales Manager, Outside / Field Sales
Salary/Wage Range or Industry Benchmark: 90000 - 110000 USD Yearly USD 90000.00 110000.00 YEAR
Job Description & How to Apply Below

Description

About Computype

Since 1975, Computype has been a leading provider of track and trace solutions for critical applications in both industrial and healthcare markets. Over our history, innovation and striving to solve customer challenges have been at our core. Today, we offer a wide range of track and trace solutions, automation, and outsourced services to help our customers reduce labor, drive efficiency, and improve their workflows.

With a continued focus on future technologies, we are leading the way with new solutions, applications and opening doors of automated intelligence, enabling better communication and data management, tailored for specific customer applications.

This role will be responsible for covering Northern California, Washington, Western Canada, and Alaska. We are open to candidates located anywhere in the United States.

Primary Objective of Position

To have overall responsibility for achieving the assigned territory sales and profitability goals, in line with Computype’s Business strategies, revenue, margin and customer service goals. To develop business plans to expand the customer base and maximize the income for the company. To work with existing and new customers to discuss and fully understand their requirements, create and provide proposals for solutions and ensure a smooth sales process.

Account / Sales Responsibilities
  • Grow and expand the existing key account customer base in alignment with company objectives
  • Identify and expand opportunities for repeatable, consumable-based business within the territory
  • Manage complex customer projects by coordinating cross-functional internal resources to address customer application challenges
  • Collaborate with internal teams to develop proposed sales terms and conditions, and communicate and negotiate these with customers in alignment with company approved guidelines
  • Partner closely with the Technical Services department and other internal stakeholders throughout the sales process to ensure customer needs are effectively addressed
  • Utilize market insights and industry knowledge to develop and execute a goal‑oriented territory plan focused on promoting Computype’s products and services within key markets
  • Maintain accurate and timely reporting of territory activity through Salesforce, including but not limited to forecasts, key account profiles, and sales call reports
  • Prepare and present RFQ resource requests that clearly communicate business needs, proposed approaches, alignment with Computype’s core competencies, and customer value
  • Actively participate in annual sales forecasting and ongoing forecast updates, providing accurate information and rationale for changes; communicate updates to the Finance and Customer Service teams as needed throughout the year
  • Support the implementation and communication of approved pricing programs and adjustments, including annual price changes
Prospecting / Sales Call Activity
  • Strategically plan and execute overall sales strategy within the assigned territory to maximize effectiveness and produce sales results; carefully plan each sales presentation by anticipating customer needs and or objections and the response to best close each opportunity
  • Execute the territory plan to meet or exceed sales goals
  • Utilize strategic selling acumen and listening skills to uncover customer needs and opportunities; deliver clear, concise, relevant messaging to target audiences and provide solutions to customers and prospects to drive desired outcomes and close the sale
  • Employ solution‑selling techniques to identify business needs, and develop customized solutions to solve client business problems
  • Understand competitors' strengths and weaknesses and effectively articulate and execute sales by highlighting Computype’s…
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