Head of North America Consumer Market - PICO

Head Of North America Consumer Market - PICO

Location:

San Jose

Team:
Technology

Employment Type:

Regular

Job Code: A99183

About the team PICO is the XR (Extended Reality) department of Byte Dance. Founded in March 2015, PICO is a leading XR company with independent innovation and R&D capabilities, focusing on the XR all-in-one technology. PICO's Marketing and Sales Department is the core driver behind the global layout of its XR products. It fully oversees the brand building, product sales, retail expansion, user services, and various marketing operations of PICO products in the global market.

At the headquarters business function level, it integrates multiple professional modules, including the Marketing Team, Sales/GTM Team, Retail Team, After-Sales Service Team, as well as frontline teams covering regions such as China, Europe, and Asia-Pacific. This organization is accountable for the commercial success of PICO products. Responsibilities:

• Responsible for the establishment and management of the north America team.
• Undertake north America market insights research, formulate north America market strategies that align with the actual conditions of the market, and ensure the achievement of business objectives.
• Guided by business objectives, collaborate on the localization adaptation and implementation of the headquarters' market operation policies.
• As the head of the north America consumer business team, coordinate with the compliance department, assist in completing relevant external compliance work, and take direct responsibility for the compliance of subordinate team members.
• Maintain relationships with senior executives of clients and key media outlets.

Minimum Qualifications:

1. Full-time bachelor's degree or above, majoring in Marketing, Business Administration, Computer Science, Information Technology or related fields.
2. Experienced in the consumer electronics/FMCG (Fast-Moving Consumer Goods) industry, and at least 3 years of team management experience.
3. Possess practical work experience in frontline regional markets, be familiar with promotion channels and policies; capable of launching marketing activities and sales initiatives targeting different promotion channels, and coordinating resources from all parties for implementation.
4. Demonstrate strategic holistic thinking, keen insight and forward-looking vision. Have strong ability to execute strategies. 5. Be reliable and highly responsible, with strong resource integration capabilities; have practical experience in successfully leading the responsible business team to achieve a "from 0 to 1" breakthrough in the market in previous work experience.

Preferred Qualifications:

1. Experience and understanding of virtual reality (VR)/augmented reality (AR) products is preferred.
2. Have relationships with mainstream online/offline retail clients in the consumer electronics sector.

Compensation Description (Annually) The base salary range for this position in the selected city is $588000 - $750000 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice. Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.