Monetization Business Analytics Lead

Responsibilities

• Responsible for business analysis of the Tik Tok Global Monetization Team, evaluating business health, identifying potential risks and major business opportunities from a global perspective using statistical analysis, quantitative attribution and other methods.
• Design a comprehensive metrics framework for Tik Tok's commercial products and key business directions, conducting in-depth analysis of key metrics, trends, and performance indicators to drive data‑informed decision making.
• Participate in business goal setting, key direction decision‑making and improve internal management efficiency by integrating various data and information based on comprehensive business logic across products, multiple teams and multiple business forms.
• From the perspective of Tik Tok's monetization product global optimization and ROI efficiency, plan and establish key research topics. Collaborate with PM, engineering, sales, strategy team and other roles to deliver research results with clear conclusions and implementation plans, providing decision‑making references for leaders and achieving data‑driven business growth.

• Work experience in a high‑growth tech company or strategy consulting firms.
• Advanced degree in a quantitative discipline (e.g., Statistics, Operations Research, Economics, Computer Science, Mathematics, Physics) or equivalent practical experience.
• Fluency in SQL/Hive, R/Python; experience in using data visualization products; knowledge of quantitative attribution methods.

• Strong analytical skills, excellent communication and cross‑functional collaboration skills, and proactiveness in problem‑solving.
• Fast learner, highly entrepreneurial with a good sense of judgment and original thinking.
• Experience in digital advertising with a great understanding of advertising products.

The base salary range for this position in the selected city is $108,000 - $220,400 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Employees have day‑one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short‑term and long‑term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

• Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
• Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
• Exercising sound judgment.