Bacardi Account Manager – Northern
Listed on 2026-09-20
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Sales
Account Manager
You will join a team of dynamic activation managers across the country while being responsible for achieving the organization’s strategic and commercial goals with a selection of our key on-premise/off-premise accounts and customers. You will have the tools and support to build strong relationships with key stakeholders, develop customer strategies and business plans, create and sell-in compelling promotional programming, and ensure high-quality organization and execution within a designated market.
ABOUT YOU
You have experience working in the Spirits and/or Beverage industry, either behind the bar, in front of the house or with some other related company. You are familiar with on-premise/off-premise account personnel and come with existing relationships within various channels including restaurants, sports bars & night clubs. You are comfortable networking, utilizing your strong interpersonal skills and have a confident presence and pride in yourself and professional appearance.
RESPONSIBILITIES - WITH OUR CONSUMER AT THE HEART YOUR KEY FOCUS WILL BE
- Manage and strengthen key relationships within a designated list of on-premise accounts within your territory through a consultative and influential approach.
- Track all activities and consistently submit activity reports in a proprietary reporting tool to supervisor including KPI progress, account visits, trainings, accomplishments, competitive activities, special projects.
- Participate in overall market commercial planning which may include weekly and monthly team meetings.
- Efficiently manage T&E Budget as well as the monthly activation budget.
- Responsible for executing activities to drive sales, ongoing promotional activations and training bar staff on our portfolio of products.
- Lead meetings with key on-premise/off-premise accounts within the assigned area to develop strong working relationships. Present Bacardi brands and work toward achieving increased volumes while building long term business opportunities.
- Responsible for sales objectives, including basic account management, new distribution, drink features and program development & execution.
- Deliver year-over-year growth within account list while meeting monthly KPI’s within your account universe.
- Be visible at key local events and participate where the opportunity fits our strategy, including the execution of national initiatives in the local market.
- Actively participate in promotions and events, which often occur in the evenings or on weekends.
- Stay informed of customer and consumer trends and develop programs to capitalize on such trends.
- Provide market and competitive brand updates to supervisor to include timely and accurate communication of changing field conditions that may affect volumes as well as staffing changes at distributors and competitors.
- You will be based in San Jose, California .
SKILLS - THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY
You will ideally have 2
-3 years of experience working in the Spirits and/or Beverage industry either at a distributor, behind the bar or in front of the house.
You are a passionate and influential relationship manager that positions the consumer at the heart of all activities first in order to achieve results.
You are an influential communicator with strong interpersonal skills. You will have opportunities to display excellent written and verbal communication skills while also being relaxed giving presentations in front of small groups of people including executives, employees, vendors and customers (both internal and external) at all levels of an organization .
By living a Founder’s mentality, you are well organized, an independent thinker, like to multitask and are confident in your ability to conduct yourself in an ethical and…
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