Web & Digital Operations Manager

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Full Time Professional Chicago, Chicago, IL, US

6 days ago Requisition

Salary Range: $ To $ Annually

We’re hiring a Web & Digital Operations Manager to own the pages of  and the analytics that tell us what those pages should do. You will work closely with our Marketing and Design teams. They provide copy, priorities, and brand standards but you own the pages from build through performance, and you are the person using SEMrush, GA4, and Amplitude to tell the team what’s working, what’s not, and what should change.

You will also manage our primary technical vendor, own our AI search and generative engine visibility strategy, and help us connect web behavior to Salesforce pipeline data. This is a hands‑on IC role. You will be effective because you execute well and collaborate well, not because you run a function.

Own and optimize the pages

Own all pages on  You build them, maintain them, and are accountable for how they perform.

Use SEMrush, GA4, Amplitude, and GSC to analyze what’s working and bring specific content recommendations to Marketing and Design.

Set up and run A/B tests; report results and deploy winning variants.

Maintain performance, mobile rendering, technical SEO hygiene, and plugin health.

Measure and connect

Own GA4, Amplitude, and GSC; ensure our analytics are clean and trustworthy.

Connect web analytics to Salesforce in partnership with Rev Ops so we can see what digital activity actually drives pipeline.

Instrument lead gen campaigns for Marketing: UTM governance, form tracking, funnel reporting.

Produce weekly performance reporting on conversion rates, funnel health, and traffic quality.

Get Vyond found by AI

Own our generative engine optimization strategy = how ChatGPT, Perplexity, Claude, and Google AI Overviews describe Vyond to buyers who are researching software.

Implement structured data and content architecture that makes our pages accessible to LLMs.

Execute AEO content updates in coordination with Marketing.

5–8 years in B2B SaaS web operations or a comparable hands‑on digital role.

Real A/B testing experience = you’ve run experiments on SaaS funnels and improved conversion rates.

Comfortable working directly in Word Press, Google Tag Manager, GA4, and an analytics platform like Amplitude.

Experience working with a technical vendor: you’ve written or managed an SOW before.

You’ve helped connect web analytics to a CRM, or you understand how attribution works and want to own it.

You own the pages, not the brand. Copy and strategy come from Marketing; brand standards come from Design. But you’re not just executing briefs. You’re the one using the analytics stack to tell the team what the pages need and why.

Curiosity about AI search and how it’s changing how buyers find software.