Director of Commercial Brand Training

Overview

Dompé is seeking a Director of Commercial Brand Training, US Biotech responsible for the development and execution of a strategic and tactical learning program supporting the Commercial organization. This role will report to the Head of Talent, Learning & Development, US Biotech. The Director of Commercial Brand Training, US Biotech will support and create a learning program to reinforce the competencies and enhance capabilities required to drive brand objectives, including new hire onboarding & curricula, new product or indication launch planning, promotional resource training, workshop development & execution, account planning and resource training, and selling skills.

The role requires a high level of collaboration with Sales, Sales leadership, Brand Marketing, Market Access, Medical, Operations, HR, IT, Legal and Compliance.

Candidates must enjoy working in a fast-paced, innovative environment. Excellent interpersonal skills demonstrated track record of success in commercial field role(s), and ability to analyze complex issues and develop relevant and realistic plans, training programs, and recommendations to address these needs. Demonstrated ability to translate strategy into action; excellent analytical skills and clinical acumen, and an ability to communicate complex information in a simple way to help others succeed and mitigate compliance risks for the company.
OXERVATE is a first in class treatment for neurotrophic keratitis, a rare corneal disease impacting approximately 65,000 people in the United States. Given the first-in-class nature and strong clinical profile of OXERVATE, the US team. as well as our partners in Italy will be growing in the coming years.

Essential Functions:

• New hire onboarding - Collaborate with the leadership team for each commercial/brand department on the overall compliant training onboarding experience for commercial new hires, as well as other cross functional new hires as needed who require product / disease state training for their role.
• - Serve primary stakeholders, the Key Account Manager (KAM) and Regional Sales Director (RSD) who promote Oxervate to Eye Care Professionals (ECPs) across the marketplace.
• - Develop a consistent training curriculum to ensure that all new hires, based on their role, are fully trained on NK disease state, Oxervate data, history of Dompé, competitive landscape, brand strategic priorities / KPIs, access & reimbursement, promotional resources / messaging, organization structure, and compliance
• - Act as the bridge between Marketing function and sales to ensure strategic direction is clear on execution KPIs and deliverables from the field to both KAM and RSD stakeholders
• - Ensure that all training modules are PRC approved, up to date; develop new training modules as needed for the commercial team for new approved indications, new clinical data, competitive products
• - Develop & maintain a roadmap and web-based portal to deliver all new hire brand training, and ensure the platform housing this information stays current and up to date
• - Collaborate with cross-functional partners to plan & deliver live training and department overviews as part of new hire onboarding (live at new hire meetings, or virtual)
• - Develop a process, in partnership with the new hire’s manager, to ensure mastery of the training curriculum and approved messages and resources prior to engaging with customers

Ongoing disease state, clinical, promotional resource, and access training for the commercial team

• Brand Trainer is expected to maintain a high level of clinical acumen and fluency on the clinical data for Oxervate, promotional resources used by the field team, enrollment process & DC2C, real world scenarios and most common objections including approved responses
• - This may require periodic field rides with KAMs and cross-functional partners.
• - Work closely with marketing, sales, medical & market access to identify training needs for the commercial team – ex. new resources, clinical data, competitive data, systems, processes
• - Cross-train other commercial roles to scientifically upskill their positions and compliantly have awareness of NK and Oxervate. Those…