Marketing Director, Planning & Operations

Why Play Station?

Play Station isn’t just the Best Place to Play — it’s also the Best Place to Work. Today, we’re recognized as a global leader in entertainment producing The Play Station family of products and services including Play Station®5, Play Station®4, Play Station®VR, Play Station®Plus, acclaimed Play Station software titles from Play Station Studios, and more.

Play Station also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.

The Play Station brand falls under Sony Interactive Entertainment, a wholly‑owned subsidiary of Sony Group Corporation.

The Director, Marketing Planning and Operations is a strategic leader responsible for supporting the SVP of Marketing in driving alignment, integration, and transformation across the Global Marketing organization. This role provides stewardship over portfolio‑wide marketing planning and operations, translating strategic direction into coordinated action and enabling marketing leaders and their teams to operate as a cohesive, high‑impact engine for growth.

Operating at the intersection of marketing strategy, operations, and change leadership, this role ensures clarity of priorities, integration of plans, and disciplined execution in a fast‑moving, global environment.

• Partner closely with the SVP of Marketing to align leadership direction with executable plans, roadmaps, and outcome measures that drive sustained business impact.
• Provide leadership and stewardship over integrated planning across Global Marketing and product disciplines, ensuring alignment with SIE’s priorities and long‑term growth objectives.
• Maintain an enterprise‑level portfolio view of initiatives, investments, and capacity, enabling thoughtful prioritization, informed trade‑offs, and responsible resource allocation.
• Ensure dependencies across functions, regions, and product teams are proactively identified, managed, and resolved in service of organizational effectiveness.
• Balance global alignment with appropriate local and product‑level flexibility, reinforcing a one SIE mindset while respecting market and portfolio needs.

• Support the SVP of Marketing in shaping and reinforcing clear priorities, narratives, and expectations across the organization.
• Maintain a deep, current understanding of Global Marketing capabilities, performance, and organizational health across all marketing disciplines.
• Brings together performance data, dashboards, and KPIs across the marketing portfolio to determine how to set organizational‑wide objectives to drive transformational growth.
• Integrate financial discipline, ROI considerations, and long‑term value creation into portfolio planning and leadership discussions.
• Support the Marketing Leadership Team on select, high‑impact strategic and operational priorities.

• Leader within Global Marketing forums, contributing perspective, rigor, and enterprise context to leadership discussions and decisions.
• Design and lead quarterly in‑person leadership engagements that strengthen alignment, collaboration, and shared accountability across the global leadership team.
• Advance operational excellence by evolving planning rhythms, global marketing decision frameworks, and leadership governance.
• Establish and sustain a disciplined operating cadence that reinforces accountability, follow‑through, and continuous improvement.

• Lead cross‑marketing initiatives that drive operating transformation, including new ways of working, tools, and capabilities.
• Champion change management efforts to ensure adoption, clarity, and sustained impact across teams.
• Identify friction points in processes and workflows and design scalable solutions that improve speed, effectiveness, and collaboration.
• Establish and manage the marketing organization’s operating rhythm (QBRs, leadership meetings, performance reviews, etc.).
• Track…