Senior Director, Sales – North America Verticals
Listed on 2026-09-21
-
Management
- Full-time
Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done.
There’s another option. Freshworks. With a fresh vision for how the world works.
At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency.
And, over 4,500 Freshworks employees make this possible, all around the world.
Fresh vision. Real impact. Come build it with us.
Job DescriptionFreshworks is seeking an experienced Senior Director of Sales, North America (US and Canada) Verticals to lead our go-to-market execution across three strategic vertical markets:
Manufacturing, State, Local & Education (SLED), and Federal/Government as well as Canada.
Reporting directly to the SVP & GM of America’s Sales, this leader will oversee three sales teams and their respective leaders, with responsibility for building and executing the strategy required to accelerate Freshworks' growth within these highly specialized markets.
This is a senior, second- or third-line sales leadership position requiring someone who has successfully led leaders, scaled enterprise SaaS sales organizations, and brings deep experience navigating the unique buying environments, procurement processes, and customer needs within the public sector and other complex vertical markets.
The ideal candidate combines strategic leadership with strong operating discipline. They can set the direction for the business, develop high-performing sales leaders, navigate complex enterprise opportunities, and partner across the organization to turn vertical specialization into a competitive advantage for Freshworks.
What You'll Do
- Lead Freshworks' North America vertical sales organization, with responsibility for teams focused on Manufacturing, SLED, and Federal/Government markets.
- Lead, coach, and develop the sales leaders responsible for each vertical, establishing a high bar for performance, accountability, talent development, and execution.
- Develop and execute a comprehensive vertical sales strategy aligned with Freshworks' broader North America and enterprise growth objectives.
- Own revenue performance across the verticals organization, including pipeline generation, forecasting, deal execution, productivity, and attainment.
- Build a scalable operating model across the three vertical teams while recognizing the distinct customer, regulatory, procurement, and go-to-market requirements of each market.
- Drive Freshworks' continued expansion into larger, more complex enterprise SaaS opportunities and help teams navigate sophisticated, multi-stakeholder sales cycles.
- Serve as an executive sponsor on strategic opportunities, helping teams engage senior customer stakeholders, overcome obstacles, and successfully close transformational deals.
- Establish strong inspection and forecasting discipline across the organization, providing clear visibility into pipeline health, risks, opportunities, and business performance.
- Recruit, retain, and develop…
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