Director of Annual Giving & Signature Events

Director of Annual Giving & Signature Events

Full Time San Rafael, CA, US

Salary Range: $ To $ Annually

Reports to:

Director of Advancement

Departmen t:
Advancement

Status :
Full-time, Exempt

The Director of Annual Giving & Signature Events is a key member of Marin Academy’s Advancement team responsible for developing and executing a comprehensive annual giving program and leading the strategy for MA’s signature fundraising event.

The Director oversees the MA Now Annual Fund, including fundraising strategy, donor participation, solicitation, volunteer engagement, communications, and performance. The Director also provides strategic leadership and overall management for MA Together (Marin Academy’s signature community event and fundraiser), the spring online auction, and related fundraising parties and gatherings.

Working closely with the Director of Advancement, the Director of Annual Giving & Signature Events will help strengthen Marin Academy’s culture of philanthropy, deepen donor engagement, and build a strong pipeline from annual giving into leadership and major giving as MA prepares for its next comprehensive campaign.

The position combines fundraising strategy, relationship building, volunteer management, communications, and event leadership.

Develop and execute the annual strategy for the MA Now Annual Fund, establishing goals for revenue, participation, retention, acquisition, upgrades, and renewed giving.

Create and manage an integrated annual solicitation calendar across mail, email, digital communications, volunteer outreach, events, and personal solicitations.

Develop leadership Annual Fund strategies in partnership with the Director of Advancement.

Build strategies to acquire new donors, retain existing donors, reactivate lapsed donors, and increase giving over time.

Personally cultivate and solicit a portfolio of Annual Fund prospects.

Partner with the Director of Advancement to identify Annual Fund donors with the capacity and inclination for major and campaign giving.

Regularly analyze Annual Fund performance and adjust strategies based on results.

Partner with Advancement colleagues to ensure accurate tracking, reporting, acknowledgment, and stewardship of Annual Fund gifts.

Partner with Marketing and Communications to develop a compelling Annual Fund communications strategy.

Create messaging that clearly demonstrates the impact of donor support.

Develop solicitation materials, digital campaigns, giving-related communications, volunteer messaging, and other Annual Fund content.

Develop messaging that strengthens community understanding of MA’s philanthropic model, including the roles of tuition, Annual Fund giving, fundraising events, and other philanthropic priorities.

Ensure Annual Fund communications remain coordinated with major gift and campaign communications.

Provide strategic leadership and overall management for MA Together, Marin Academy’s signature fundraising and community event.

Establish fundraising goals and develop strategies for sponsor ships, underwriting, leadership gifts, and event-related giving.

Lead and support MA Together volunteer co-chairs.

Develop the overall project plan, timeline, budget, fundraising strategy, and donor engagement plan.

Partner with the Director of Advancement, an event producer, Advancement colleagues, the Marketing and Communications team, school leadership, vendors, and volunteers.

Ensure that fundraising and donor engagement remain central to event planning and decision-making.

Develop donor engagement strategies with the Director of Advancement before, during, and after MA Together.

Lead post-event evaluation of revenue, expenses, participation, donor engagement, and opportunities for future cultivation.

Lead the fundraising strategy and overall management of Marin Academy’s spring online auction.

Partner closely with volunteer auction co-chairs on planning, procurement, promotion, and execution.

Develop strategies to secure compelling auction items and experiences.

Oversee the auction timeline, platform,…