Sales and Distribution Trainer

Overview

Position
WCF is an A Rated insurance carrier that is growing in the western U.S. and is looking for an applicant that wants to join a company with a great culture, competitive pay and benefits. The Sales and Distribution department has an immediate opening for someone who can demonstrate the WCF Insurance values to join their team as a Sales and Distribution Trainer
. This is a full-time, hybrid, and exempt position based in WCF's Sandy, Utah office. This posting is open to internal and external candidates.

• Design and maintain comprehensive training programs, including New Producer Training, advanced sales techniques, and underwriting best practices.
• Develop training materials, job aids, and e-learning modules to support sales and underwriting learning needs.
• Facilitate and deliver training on product knowledge, sales strategies, compliance requirements, and field underwriting practices.
• Coach sales representatives on consultative selling, communication, and relationship-building techniques.
• Train underwriting staff on field underwriting practices, risk assessment, and collaboration with producers and the sales team.
• Ensure alignment between underwriting guidelines and real‑world application.
• Plan and present quarterly webinars for agents that qualify for approved training credit.
• Conduct product training for agents to enhance their ability to sell and service our offerings.
• Ensure training programs drive consistent, accurate application of underwriting guidelines and sales best practices in the field.
• Maintain training content that is accurate, current, and aligned with product updates, underwriting standards, and compliance requirements.
• Improve sales and underwriting performance by delivering effective coaching, facilitation, and support to learners.
• Meet the dual expectations of the role by successfully supporting both Sales/Distribution training and Field Underwriting development.
• Collaborate with Sales and Underwriting leadership to identify training needs and support organizational goals.
• Manage multiple training programs and deliverables with strong organization, timely execution, and reliable follow-through.
• Continuously evaluate training effectiveness and incorporate feedback and performance insights to enhance learning outcomes.

• Bachelor's degree in business, insurance, education, or related field.
• CPCU, CIC, insurance certification preferred.
• Preferred 5 years in the insurance industry with strong knowledge of commercial insurance and worker's compensation.
• Ability to support both Sales and Distribution training and Field Underwriting training through the knowledge of underwriting principles and field practices.
• Proven experience designing curriculum and facilitating training for adult learners.
• Knowledge of adult learning methodologies and technologies.
• Exceptional communication and presentation skills.
• Ability to work cross-functionally across departments and teams.
• Strong organizational and project management skills.

An internal candidate should have six months in their current position, have acceptable job performance, and must notify their current supervisor that they have applied for the position.

WCF Insurance offers an extensive compensation package. Benefits include Medical, Dental, and Vision insurance, company paid life insurance, 401K with a generous 6% employer match and additional benefits such as an Employee Assistance Program (EAP) and time off to volunteer in the local community. All employees earn 4 weeks of vacation in their first year. Expected salary for this position is $90,000 - $113,000 depending on experience
, and education
.

Our People

WCF strives to provide an excellent work experience and cultivate an inclusive environment where anyone who embodies our values will thrive.

WCF Insurance Is an Equal Opportunity Employer

WCF Insurance provides equal employment opportunity to all qualified applicants and employees regardless of race, color, religion, sex, age, national origin, veteran status, disability that can be reasonably accommodated, or any other basis prohibited by federal, state, or local law.