Medical Field Sales Representative​/Physician Liaison

IVI RMA North America network of state‑of‑the‑art fertility practices in the United States is currently seeking a Field Medical Sales Representative/Physician Liaison to join our growing RMA of Utah practice!

The Field Medical Sales Representative / Physician Liaison plays a critical role in expanding IVI RMA’s footprint within the medical community by building trusted, long‑term relationships with referring providers. This is a highly visible, field‑based position focused on driving referral growth through consultative partnership, clinical credibility, and a deep understanding of IVI RMA’s differentiated fertility services.

You’ll enjoy the autonomy of managing your own territory with the support of experienced leadership, all while making a meaningful impact by expanding access to life‑changing fertility services.

The Field Marketing Specialist is responsible for generating new referral opportunities with community physicians and ancillary clinical referral sources in assigned territory.

• Promotes and differentiates RMA fertility services and products to meet or exceed quarterly territory objectives, increasing referrals from OB/GYNs, Nurse Midwives, Urologists, Maternal Fetal Medicine Specialists and Oncologists.
• Integrates into referring offices and is seen as an extended member of the office, offering value‑add contact using a consultative selling approach, and provides weekly updates to leadership on activity, results, competitive analysis, and market trends.
• Uses branded marketing materials effectively and frequently to differentiate RMA products and services from other fertility providers.
• Establishes and maintains effective relationships with physicians, nurses, ancillary personnel, and practice administrators in referring programs.
• Manages a database of referring physicians in territory and exhibits expertise in use of Tableau.
• Coordinates and implements territory initiatives (Physician lunches, dinner presentations, value‑add programs).
• Attends local and regional conferences and events to promote RMA.
• Manages resources effectively and processes expenses in a compliant and timely manner.

• Bachelor’s Degree in Marketing or other related field – required.
• Studies level:
  University Education (Bachelor’s Degree).
• Studies area:
  Marketing or other related field.

• 2‑3 years of relevant sales, marketing, and/or account management experience.
• Strong grasp of new technologies and business analytics tools, with the ability to analyze the territory, monitor sales performance, review competitive trends, and report to leadership.

• Fluent with Word, Excel, PowerPoint, and other business analytics tools.

• Medical, Dental, Vision Insurance Options
• Retirement 401K Plan
• Paid Time Off & Paid Holidays
• Company Paid:
  Life Insurance & Long‑Term Disability & AD&D
• Flexible Spending Accounts
• Employee Assistance Program
• Tuition Reimbursement

IVIRMA is the largest group in the world devoted exclusively to human Assisted Reproduction Technology. IVIRMA embraces the responsibility of advancing the field of human reproduction, with IVIRMA Innovation recognized as a leader in fertility research and science. Learn more at  and

IVIRMA is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, and/or belief, family or parental status, or any other status protected by the laws or regulations where we operate. IVIRMA will not tolerate discrimination or harassment based on any of these characteristics and encourages applicants of all ages.