Executive Creative Director

Responsibilities

• Lead Creative Strategy & Vision:
  Own and articulate IPSY’s creative vision and strategic direction, ensuring all creative work ladders up to a clear, inspiring, and differentiated brand POV.
• Manage & Inspire the Creative Team:
  Directly lead a multidisciplinary in-house team across photography, graphic design, and creative strategy, fostering a culture of collaboration, excellence, and innovation.
• Serve as Brand Steward:
  Oversee IPSY’s brand identity and ensure cohesive visual and tonal expression across all channels, including social, video, packaging, site, influencer content, and lifecycle marketing.
• Unify Brand Expression Across Plans:
  Create a consistent brand system while developing distinct creative personalities for IPSY’s Original, Extra, and Ultimate plans under a single brand umbrella.
• Modernize Storytelling:
  Drive the development of thumb‑stopping, community‑driven creative that authentically reflects Gen Z and Millennial beauty culture.
• Partner Cross‑Functionally:
  Work closely with Marketing, Growth, Product, Merchandising, and Brand Partnerships to ensure creative strategy supports business objectives including acquisition, engagement, and retention.
• Elevate Creative Operations:
  Implement strong processes for briefing, feedback, and execution that enable the team to deliver world‑class work efficiently and at scale.
• Champion Innovation:
  Thoughtfully adopt new tools, workflows, and emerging technologies to enhance creative quality, speed, and impact—without losing the human creative spark.
• Build Executive Trust:
  Act as a key creative partner to the CMO, CEO, and executive leadership team, clearly communicating creative strategy, rationale, and results.

• Creative Visionary & Strategist
• Exceptional People Manager
• Hands‑On Creative Leader
• Brand Identity Expert
• Digital‑First Mindset
• Cross‑Functional Leader
• Innovative & Curious
• Executive Presence

• Background in beauty, wellness, fashion, or lifestyle brands is a plus, but not required.

• Competitive salary & equity grants
• Annual bonus program (paid out quarterly)
• Medical, dental & vision insurance
• 401(k) plan with company match
• Paid Time Off
• Work from home flexibility
• Free Glambag subscription
• Learning & development programs