Product Marketing Manager

Derflan is seeking a Product Marketing Manager to support a large global technology company within its North America Stores Marketing (NASM) organization through a high-impact consulting engagement. This is a full-time role based in Santa Monica, California (Hybrid/Onsite as required).

The role focuses on leading Premium Brands product collections and supporting large-scale seasonal initiatives by transforming content strategies into automated, data-driven product experiences powered by Large Language Models (LLMs).

The Marketing Manager III will serve as a single-threaded product marketing leader, partnering across Marketing, Product, Engineering, Science, Browse, and Merchandising teams to drive automated product curation and collection programming. The ideal candidate is highly analytical, detail-oriented, comfortable with ambiguity, and experienced operating in large-scale, fast-paced environments.

This role offers meaningful ownership, visibility across leadership, and the opportunity to influence customer discovery experiences seen by millions of shoppers.

Location:

Santa Monica, CA (Hybrid/Onsite as required)

Estimated

Start Date:

March 9, 2026

Contract Duration: 8 months (with potential for extension)

Compensation: $102,000 annual base salary + full benefits

• Serve as the single-threaded Product Marketing leader overseeing Premium Brands collection strategy
• Ingest business requirements and define inclusion/exclusion rules for product collections
• Develop and own Business Requirement Documents in partnership with Product and Engineering teams
• Engineer natural language prompts into Large Language Models to deliver curated collections
• Lead slicing development and regular bug-bashing of live experiences
• Determine appropriate collection filters to ensure bar-raising output

• Partner with content marketers to translate high-level seasonal plans (e.g., Holiday, Thanksgiving, HVEs) into curated product categories and brand strategies
• Audit and QA automated outputs to ensure alignment with event goals
• Support go-to-market narratives and leadership alignment materials
• Lead "walk the store" QA mechanisms for onsite holiday experiences

• Analyze event and collection performance across KPIs such as GMS, aOPS, and page hits
• Identify areas for optimization and implement data-driven improvements
• Collaborate with channel owners to define targeting and experimentation opportunities
• Submit structured feedback to technical partners to improve model performance over time

• Partner with Browse and Merchandising teams to inform page wireframes based on collection makeup
• Coordinate across channel marketing, creative, and merchandising teams to ensure timely execution
• Develop issue trackers and streamline cross-team communication
• Identify and implement process improvements through SOP and RACI documentation

• Quality and performance impact of Premium Brands collections
• Accuracy and rigor of Business Requirement Documents
• Improvement in event KPIs including GMS and engagement metrics
• On-time delivery and operational excellence
• Effective cross-functional collaboration and stakeholder alignment

• 4+ years of experience in product marketing, merchandising, or digital marketing
• Experience leveraging Large Language Models or AI-driven tools in marketing workflows
• Strong experience translating product requirements into Business Requirement Documents
• Data-driven mindset with strong analytical capabilities
• Excellent written and verbal communication skills
• Experience collaborating across marketing, product, engineering, and science teams
• Comfort operating in ambiguous and fast-paced environments

• Experience in large-scale technology organizations
• Experience working on seasonal or event-based marketing initiatives
• Experience with experimentation frameworks or recommendation systems
• Experience influencing leadership narratives and presentations
• Bias for Action

As a Derflan consultant, you will have the opportunity to work within one of the most visible marketing organizations in the world. You will drive automated product curation experiences seen by millions of customers while collaborating with high-performing cross-functional teams across Marketing, Technology, and Science.

This role offers meaningful ownership, exposure to AI-powered merchandising innovation, and the ability to make a measurable impact on customer discovery and engagement.

Consultants working at least 30 hours per week receive:

• Two weeks paid vacation and 10 federal holidays
• Comprehensive medical, dental, and vision coverage
• 401(k) with matching contributions
• Home office expense reimbursement

Derflan is a boutique consulting firm supporting some of the world’s most innovative technology brands. We pride ourselves on placing talented professionals in meaningful roles that drive…