Product Manager II – Ads Targeting & Measurement
Listed on 2026-07-03
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IT/Tech
Data Analyst
Product Manager II – Ads Targeting & Measurement
Job :
Location: Glendale, California;
Santa Monica, California;
San Francisco, California;
New York, New York, United States
Business: Disney Entertainment and ESPN Product & Technology
Date posted: Jun. 29, 2026
Job Summary:
Disney Entertainment & ESPN Product & Technology is a global organization of engineers, product developers, designers, technologists, data scientists, and more – all working to build and advance the technological backbone for Disney’s media business globally.
In this role, you will plan and manage the execution of multiple features for our Audience Targeting and Measurement tracks.
Responsibilities and Duties of the Role:
- Help manage the product backlog for audience targeting and measurement capabilities, managing near and long term delivery
- Author clear, detailed product specifications and user stories, translating stakeholder requirements into actionable engineering work — from audience signal ingestion to measurement reporting surfaces
- Partner with engineering, data science, and UX/UI design teams to build and ship measurement products
- Drive targeting product capabilities — audience segmentation, data clean room integrations, identity resolution, and addressability features tied to Disney's first‑party data assets
- Define and track critical metrics (coverage, match rates, measurement activation rates, reporting latency) and partner with GTM and financial planning to tie them to revenue outcomes
- Support UAT and product release readiness — including stakeholder training, documentation, and operational support
- Collaborate with a Scrum team: participate in sprint ceremonies, maintain backlog health, drive prioritization, and ensure engineering teams always have clear, consumable stories
- Champion an AI‑native approach to product development — leveraging intelligent tooling and data automation to move faster and build smarter
Basic Qualifications
- 3+ years of product management experience
- Basic understanding of CTV/streaming advertising dynamics
- Highly analytical — comfortable interrogating data and holding engineering to data quality standards
- Solid communication skills across engineering partners and non‑technical business stakeholders
- Bias for execution with impeccable follow‑through
Required Education
- A bachelor's or master's degree in computer science, statistics, business, media or a related field.
Hiring range for this position:
Los Angeles, CA – $117,500 to $157,500 per year;
San Francisco, CA – $128,700 to $172,500;
New York – $123,000 to $165,000 per year.
Disney Entertainment & Sports LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition, genetic information or disability, or any other basis prohibited by federal, state or local law.
Disability Accommodation For Employment Applications
The Walt Disney Company and its affiliated companies welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and need a reasonable accommodation in order to apply, email Candid with your request. We will only respond to those requests related to the accessibility of the online application system due to a disability.
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