Sr. GTM Specialist, Creative & Immersive Technologies, Enterprise , Migrations and Modernization - Media
Listed on 2026-08-30
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Sales
Technical Sales, IT / Software Sales, Business Development
The Sr. GTM Business Development Specialist serves as a dedicated Creative & Immersive Technologies industry expert, working across account teams and alongside fellow industry specialists. This role leads go-to-market strategy and drives cloud and AI adoption by identifying and developing line-of-business opportunities across AWS’ largest Media & Entertainment customers.
The ideal candidate brings deep entertainment and creative industry expertise, a builder mindset, and the ability to engage C-suite stakeholders with credible, outcome-driven conversations, while thriving in a highly collaborative, cross-functional environment. They will orchestrate GTM motions across sales, marketing, partner, product, training, and professional services teams, thinking through opportunities on a 1-3+ year time scale.
Business Skills- Strategic account planning and executive relationship building across global creative and entertainment markets
- Ability to articulate business value and ROI for cloud and AI solutions in a content creation and production context
- Strong collaboration skills across cross-functional and cross-regional teams
- Experience with partner ecosystem development and co-selling with creative technology ISVs, SIs, and AI-first startups
- Excellent presentation and communication skills for both technical and business audiences
- Comfort engaging line-of-business stakeholders (creative executives, heads of production, CTOs) in addition to traditional IT buyers
- Deep domain expertise to create best-in-class field enablement and sales strategy
- Understanding of core cloud services relevant to creative and production workloads (GPU compute, storage, rendering, analytics, ML/AI, generative AI, security)
- Hands‑on experience with content production workflows including VFX, animation, rendering, virtual production, and media supply chain
- Familiarity with cloud partner ecosystems and Professional Services capabilities
- Ability to connect customer business challenges—including AI-driven content creation, workflow modernization, and cost optimization—to cloud-based solutions
- Contribute studios and creators industry perspective for assigned coverage accounts
- Partner with account teams to identify and map Line of Business (LOB) contacts and key stakeholders within studios, post‑production houses, VFX facilities, creative agencies, and creative technology providers
- Identify new opportunities across core content production areas including AI‑powered content creation, cloud rendering, virtual production, media supply chain, and archive modernization
- Lead GTM strategy to orchestrate sales motions for sales, marketing, partner, product, training, and professional services teams to accelerate adoption
- Own reporting and planning cadences to AWS executives on GTM plan execution
- Drive studios and creators opportunities with a focus on measurable business outcomes including AI‑enabled innovation, accelerating production timelines, reducing rendering costs, and enabling new creative capabilities
- Collaborate with account teams and industry specialists to evangelize cloud services, generative and agentic AI capabilities, partner solutions, and Professional Services tailored to creative production use cases
- Participate in executive engagements with C‑suite stakeholders including studio heads, heads of production, chief technology officers, and creative leadership
- Facilitate access to specialized cloud resources, solutions architects, creative tools teams, and partner capabilities across global teams
- Support field teams in solution building for high‑priority customers
- Support the identification and development of AI‑first creative startups in partnership with Startup & Venture Capital teams, accelerating their path from startup to enterprise scale
- Conduct internal enablement sessions for account teams and industry specialists on studios and creators industry trends, use cases, and cloud solutions
- Lead external thought leadership sessions with customers and at global industry events (e.g., NAB, IBC, SIGGRAPH, Sundance)
- Demonst…
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