HR Manager

HR Manager

Title:

Leader of People, Brand & Culture

Location:

Saskatoon, SK

Reporting to: CEO

The Opportunity

As the Leader of People, Brand & Culture, you play a key role in shaping both how Centennial operates internally and how we show up in the community.

On the people side, you’ll lead recruitment, employee experience, HR operations, and performance support — ensuring we attract, support, and retain great people across our office and field teams. You’ll work closely with leaders to set clear expectations, support performance management, and help build strong, well-managed teams.

On the brand side, you’ll oversee Centennial’s company-wide marketing efforts, ensuring our messaging, campaigns, and communications are consistent, professional, and aligned with our values — whether we’re hiring, promoting services, supporting community initiatives, or sharing our story.

Overall, this is a hands-on leadership role for someone who enjoys balancing people leadership with creative, brand-focused work.

Key Responsibilities

As the Leader of People, Brand & Culture, you will work collaboratively and are responsible for:

People Leadership & HR

• Lead full-cycle recruitment for office, field, and leadership roles, working closely with leaders to forecast hiring needs and keep roles filled in a timely and thoughtful way.
• Manage onboarding, employee relations, performance support, and day-to-day HR operations.
• Support leaders in setting clear expectations and performance management when required with professionalism and consistency.
• Serve as a trusted point of contact for employee questions, concerns, and workplace matters, including investigations and progressive discipline when needed.
• Lead the review, modernization, and organization of HR policies and procedures to ensure clarity and fairness.
• Coordinate training initiatives and maintain accurate HR records, certifications, and policy acknowledgements.
• Partner with leadership on culture, engagement, and people-focused initiatives that strengthen connection across the organization.

Company Marketing & Brand Leadership

• Oversee Centennial’s company-wide marketing efforts to ensure consistent, on-brand messaging across all channels.
• Work with internal teams and external partners (agencies, designers, videographers, etc.) to plan and execute marketing campaigns, content, and promotions.
• Guide social media and digital content direction, including storytelling, community highlights, team features, and brand moments.
• Support community initiatives, sponsorships, and events through strong brand representation and promotion.
• Ensure all recruitment, internal, and external communications reflect Centennial’s values, voice, and brand standards.
• Contribute to marketing planning, campaign ideas, and content strategy that support business growth and brand awareness.
• Track basic performance indicators (engagement, reach, applicant sources, campaign response) and adjust messaging as needed.

Qualifications

As the Leader of People, Brand & Culture, you will bring:

• Post-secondary education in Human Resources, Business Administration, Marketing, Communications, or a related field.
• 5+ years of experience in HR, Marketing, or a blended people/brand leadership role in a small to mid-sized organization.
• Strong working knowledge of employment legislation, HR best practices, and performance management.
• Experience developing, reviewing, and implementing HR policies and procedures.
• Strong written and verbal communication skills with an eye for brand voice and storytelling.
• Comfortable using AI-powered tools to improve efficiency in HR, recruitment, marketing, and communications, with curiosity for adopting new technologies.

What We Offer

• Competitive Compensation – Wages aligned to your experience, with additional bonus opportunities, RRSP contributions, and profit sharing to reward your success.
• Steady Schedule – Monday–Friday work with consistent, year-round projects, so you can count on both stability and work–life balance.
• Growth & Advancement – Clear pathways to leadership roles and ongoing opportunities to expand your skills and career.
• Meaningful Work – High-quality, detail-driven projects where your work makes a lasting impact in clients’ homes.
• Supportive Culture – A positive, inclusive environment where employees feel respected, valued, and part of a community that celebrates success together.

About us

At Centennial, we’ve been helping homeowners for over 55 years. From expert plumbing, heating, and electrical service to jaw-dropping kitchens and spa-worthy bathrooms, we deliver premium solutions with serious attention to detail. Backed by a trusted legacy of quality, proudly local roots, and reliable service from people who love to serve, we help every client truly Love the Home They’re In.