Corporate Communications Specialist

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Company: Gulfstream Aerospace Corporation

Corporate Communications Specialist 2 in GAC Savannah

At Gulfstream, our people are at the heart of everything we do. We believe in inspiring and empowering every individual to reach their fullest potential. From workforce development and meaningful connections to a culture of trust, respect, and integrity, we invest in our employees so they can do their best work and achieve success together. Creating and delivering the world’s finest aviation experience starts with our people and when our people thrive, so does our mission.

Lead day-to-day operations for Gulfstream’s social media presence, drafting and publishing brand-aligned content, fostering positive engagement and community interaction across platforms

Assist Corporate Communications team in sourcing, drafting, reviewing and/or editing content being published externally on behalf of Gulfstream or its representatives

Monitor social media channels daily for comments, messages and mentions

Create and optimize proactive social media listening reports that support various internal stakeholders, tracking emerging conversations and impact

Closely monitor relevant social media trends, hashtags, conversations and incoming engagement, identifying opportunities for content creation and real-time engagement

Analyze and archive corporate communications metrics, compiling reports and executive summaries that assess effectiveness and impact

Support efforts to generate online social media coverage of company communications as needed, including but not limited to: press releases, video scripts, talking points, presentations, etc.

Serve as social media copyright violation case manager, corresponding with corporate trademark and legal teams on takedown requests

Be flexible and reachable in the event of a crisis should they arise outside of work hours/on weekends

Social media channel management: Expertise contributing to brand social media accounts in a professional environment; understanding of social platform best practices, brand safety and content compliance

Writing and editing: Creative copywriting, strong command of proofreading and copy-editing; familiarity with AP style; comfortable synthesizing complex information for a broad audience

Creative: Intermediate graphic design and content layout proficiency; active consumer of social media content trends and knowledge of best practices

Digital: Experience working with social media management/scheduling tools preferred (Brandwatch, Hootsuite, Sprout, etc.);
Intermediate proficiency using the Adobe Creative Suite required (Photoshop, Premier, Illustrator); in-depth knowledge of Microsoft Office Suite required (Word, PowerPoint, Excel, Outlook, etc.)

Organization and attention to detail: Comfortable collaborating across a large enterprise, communicating effectively and confidently to source assets and information for Corporate Communications content development; ability to manage multiple priorities in a fast-paced environment; strong collaboration.

Bachelor's Degree in Public Relations, Communications, Marketing or related field or equivalent combination of education and experience sufficient to successfully perform the essential functions of the job. 2 years of communications experience.

Position

Purpose:

This role is responsible for contributing to the execution of the worldwide communications strategy for Gulfstream.

Principle Duties and Responsibilities:

• Create communications materials (news releases, media advisories, talking points, media responses, etc.) that support the company’s worldwide media strategy, securing approval of materials from subject matter experts as well as communications and marketing leadership.
• Create, maintain and back up media lists.
• Respond to requests for photos from media, vetting requests (as required) with Communications leadership and evaluating metrics to ensure relevance and suitable of available materials to ensure quality coverage.
• Monitor and log overall company media coverage, with emphasis on earned media mentions following major events.…