Sales Lead, Retail, Retail Sales

Position Objective

The Sales Lead supports Management in promoting a customer and product-focused sales culture, where values and guiding principles are at the forefront of store operations, including great customer experience and maximum profitability.

• Establish and communicate clear expectations, holding store team and self accountable for achieving brand, performance, and behavioral standards.
• Perform and oversee basic operational activities such as opening and closing duties, and merchandise flow processes.
• Supervise associates engaged in sales, inventory receipt, reconciling cash receipts, or performing services for customers. Use weekly schedules to ensure proper floor coverage within fiscal guidelines.
• Maintain knowledge of current sales and promotions; present and display merchandise according to current promotions and standards.
• Maintain standards in merchandise handling, presentation, loss prevention, and other duties as directed by Management.
• Develop a high-performance culture, motivating the sales team to meet assigned sales and productivity goals; meet personal sales goals.
• Train and coach the selling team to be fluent in all aspects of product knowledge online and in store.
• Train, coach and assist with locate fulfillment and selling.

• Motivate and inspire store team, promoting a shared vision while modeling core values.
• Promote an inclusive, collaborative approach to problem solving.
• Communicate with store teams and Store Management to effectively lead positive change.
• Seek personal developmental opportunities and solicit feedback to build leadership skill set.

• Model, teach, and promote the Most Amazing Personal Service (MAPS) principles and standards, offering a cohesive omni‑channel experience.
• Model sales expectations by utilizing various techniques and communicating product knowledge to the customer; recommend merchandise selections or help locate or obtain merchandise based on customer needs and desires.
• Build and maintain a solid customer following through clienteling and wardrobe.
• Ensure prompt resolution of customer concerns.
• Ensure a fast and efficient register experience, remaining current on policies regarding payments, coupon acceptance, returns and exchanges, security practices and other applicable operations.
• Ensure the team maintains consistent client communication through utilization of customer book, rewards program participation, and customer capture sign‑up.

• Support, implement, and provide follow‑up for all training programs, seminars, etc.
• Assist in developing store associates; interpret Key Performance Indicator reports and deliver coaching as needed; provide feedback to Store Manager for associate performance appraisals and evaluations.
• Drive associate and team engagement by recognizing and rewarding employees for outstanding performance.
• Ensure that Store Team adheres to all employment practices and policies.
• Other duties as assigned.

• High school diploma or equivalent.
• 1+ year retail or sales management experience preferred.
• Must be 18 years of age or older.
• Excellent communication, verbal and written skills.
• Excellent customer service skills.
• Able to learn or adapt to technology provided by the company.
• Knowledge of administrative aspects of store operations.
• Strong organizational skills and ability to multi‑task in a fast‑paced environment.
• Regular attendance essential; ability to work a flexible schedule, including nights, weekends, and holidays.

• Constant walking/standing – 67-100% of an 8‑hour shift.
• Occasional lifting up to 50 lbs – 1‑33% of an 8‑hour shift.
• Frequent climbing – 34‑66% of an 8‑hour shift.

Chico’s FAS, Inc. is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, childbirth and related medical conditions, lactation, genetic information, gender, sexual orientation, gender identity, expression, military service, veteran status, or any other category protected under federal, state, or local law.