West Coast Sales Manager

Department: Event Sales

Reports To: Senior Manager, West Coast Events

Location: Arizona, California, Nevada
- Remote with travel to events

Compensation: $45,000 - $75,000*

• Final compensation within these ranges is determined by factors such as geography, explicit job-related skills, experience, and relevant training.

MADE Hoops is the premier grassroots leader in cutting edge youth basketball events and experiences, hosting 100+ boys and girls basketball events throughout North America. We feature the most competitive middle school leagues in the country, along with unmatched high school and middle school camps and tournaments. Our winning formula combines elite competition, high-level coaching and training, and unparalleled media coverage and exposure, to elevate the next generation of talent.

Our alumni roster includes NBA players like Tyrese Maxey, Bam Adebayo, Trae Young, RJ Barrett, Malik Monk, Michael Porter Jr., Darius Garland, and Cooper Flagg, who all got their start with MADE Hoops.

MADE Hoops is seeking a passionate and driven individual, with experience in basketball event management, event sales operations, and customer relations/engagement. The Manager, West Coast Sales is responsible for driving both event revenue and the successful planning, coordination, and execution of MADE Hoops events from initial sales outreach and scheduling through event completion. This role owns a meaningful sales portfolio for West Coast events, including prospecting, relationship development, pipeline management, closing, renewals, and achievement of assigned revenue and registration goals.

The Manager also serves as the operational bridge between Event Sales, Operations, Marketing, Registration, Scouting, and Customer Experience to ensure every event is commercially successful and delivered at the highest standard.

The ideal candidate will possess a deep passion for basketball, exceptional sales skills, strong communication skills, exceptional organizational skills, and the ability to thrive in a fast-paced, deadline-driven environment.

• Own sales and revenue performance for assigned West Coast events, with accountability for meeting or exceeding established sales, registration, and revenue targets.
• Build and manage a consistent sales pipeline of teams, programs, coaches, partners, and other prospective customers through proactive outreach and relationship development.
• Lead the sales process from prospecting and qualification through proposal, follow-up, negotiation, closing, and renewal.
• Develop and execute event-specific sales plans designed to maximize registrations, team participation, partnerships, and overall event revenue.
• Maintain accurate CRM records, pipeline stages, forecasts, next steps, and sales activity, and provide regular revenue updates to leadership.
• Partner with Marketing and Registration on targeted campaigns, lead follow-up, conversion strategies, and initiatives to fill events.
• Strengthen relationships with existing customers to drive repeat participation, referrals, upsell opportunities, and long-term account growth.
• Represent MADE Hoops at events, meetings, and industry touchpoints to develop new business and expand the organization’s presence on the West Coast.

• Manage the planning and execution of assigned MADE Hoops camps, showcases, tournaments, and league events.
• Develop and maintain comprehensive event timelines, checklists, and production schedules.
• Coordinate all pre-event logistics to ensure events are delivered on time and within budget.
• Lead event readiness meetings with internal departments and external partners.
• Serve as the primary event lead during assigned events, ensuring seamless execution and quick resolution of operational issues.
• Conduct post-event debriefs and document recommendations for continuous improvement.

• Coordinate with venue partners regarding contracts, scheduling, facility requirements, and event logistics.
• Manage relationships with hotels, equipment vendors, photographers, videographers, medical providers, security, and other event vendors.
• Ensure all venue requirements are fulfilled prior to event day.
• Oversee event setup and breakdown operations.

• Partner with the Registration team to monitor registration numbers and participant communications.
• Collaborate with Marketing & Creative to ensure…