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Acquisition Manager (Marketing

Job in Scranton, Lackawanna County, Pennsylvania, 18512, USA
Listing for: IONOS EN
Full Time position
Listed on 2026-08-11
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy, Marketing Communications, Social Media Marketing
Salary/Wage Range or Industry Benchmark: 120000 - 190000 USD Yearly USD 120000.00 190000.00 YEAR
Job Description & How to Apply Below
Position: Acquisition Manager (Marketing)

At IONOS, the leading European provider of cloud infrastructure, cloud services and hosting services, you will work together with a wide range of teams. We are characterized by open structures, a friendly working culture and flat hierarchies with a strong team spirit. We firmly believe that work and fun are compatible, and offer you the right environment for this. Our constant growth means that we are always looking for new colleagues.

Become part of IONOS and grow with us.

AboutIONOS

IONOSisoneof

Europe'slargestweb-presenceandcloudproviders,givingmillionsofcustomersthetoolstobuildandgrowtheironlinepresence.

In North America —theUS,Canada,and Mexico,we'rethechallenger:competingtobecometheclearalternativetothelargestincumbents,andtakingshareaswegrow.

TheUSCommercialteam'smandateistogrowIONOSin North Americabyfindingandscalingnew ,high-efficiencycustomer-acquisition channels.

Thatmeansbuildingcreative,launchingfast,measuringeverything,anddoublingdownonwhatworks—withveryshortloopsfromtheadunittotheconversion.

Ourcorewebandmarketingplatformisrunbycentralteamsin Germany;theUSpodlocalizesandexecutesquicklyontopofit.

Therole:

You'llownUScustomeracquisitionefficiency.

Concretely,youownthenumber:
CACandnew-customerinflow
.You'lldoitbyowningtheentirejourneyfromtheadunittotheconversion—creative,channel,landingpage,offer,andmeasurement—andbyopeningandscalingnewchannelstheUShasn'tfullytapped:

Tik Tok,Meta,Instagram,You Tubepre-roll,podcast,CTV,andcreator/affiliate.

Thisistheseniorseatinasmallpod.

You'llsetthepace,rundailyoptimizationloops,andinformallycoachtwoearly-careerteammates.

You'rehands-on—abuilderandbuyer.

Whatyou'llown:
  • TheCAC/inflownumber.MoveblendedCACtowardtargetwhilehittinginflowgoals,channelbychannel.
  • Thefullad-unit-to-conversionloop.Briefandproducecreative(image,video,carousels),setupandbuychannels,coordinatelandingpagesandoffers,andmeasureimpactendtoend.
  • New-channelbuild-out.Standupandscale Tik Tok ,Meta,IG,You Tubepre-roll,podcast,CTV,andcreator/affiliatewithshort,disciplinedtestloops.
  • AnAI-firstproductionandanalysisengine.UsegenerativeAIforcreativeandcopy,andLLMs/analyticsfordailyoptimization—operatingwiththeleverageofawholepod.
  • Thecontentworkbench.Driveourcreator-marketingmotion:scripting/storytelling,briefingcreators,andturningtheiroutputintotestablepaidassets.
  • Cross-Atlanticexecution.Partnerwithcentral Germanteamsasyouwouldwithanagencyandwiththe Website A/BPOonlandingpagesandconversion.
Whatsuccesslookslike:
  • First
    90days:
    dailyoptimizationloopsliveonatleastonenewchannel;aclearreadonwhereourCACisreallygoingandthetop3leverstofixit.
  • 6months:twoormorenewchannelsrunningwitharepeatabletest→measure→iterate→scalemotion,andademonstrableCAC-improvementtrajectory.
  • 12months:blendedCACmovingconvincinglytowardtargetwhileinflowtargetsaremet;aplaybookotherscanrun.
Whoyouare:
  • 3–6years
    in performance/growth marketing,ideallydirect-to-consumer/eCommerceoraffiliate.

    You'veownedapaidbudgetandbeenmeasuredonefficiency.
  • AI-first operator.YoualreadyuseLLMsandgenerative/creativetoolstoproduce,analyze,andoptimizeatapacethatusedtorequireateam.
  • Full-funnelfluency.You'recomfortableacrosscreative,channelbuying,landing pages,offers,and analytics—andyoucangodeepinanadaccountandaspreadsheet.
  • Player-coach.Hands-onyourself,butabletoraisethebarforearly-careerteammatesandserveasasoundingboard.
  • Matrix-comfortable. Youcangetthingsdoneacrossteamsandtimezoneswithoutformalauthority.
  • Location - you are open and eager to work in our Center City Philadelphia office at least 3X a week
  • Travel - you would welcome the opportunity to travel internationally on occassion to meet global colleagues, learn and share ideas.
Howthisteamworks:

We'reasmall,high-ownershippodinsideaglobalcompany.

Afewthingsaretruehere,andthey'reworthknowingbeforeyouapply:

  • You'llown
    outcomes,not activity
    .YourworkismeasuredagainstCAC,inflow,and conversion—andwelookatthenumberstogether,often.
  • We
    movefastanditerateintheopen
    :launch,measure,learn,adjust—usuallywithindays,notquarters.
  • Wepracticecontinuous,two-wayfeedbackthatis
    directandfrequent
    .Operatingonaprofessionalbasis,wedon'tengageinblame,rescuing,orscorekeeping.

    Whenaproblemarises,weidentifyitearlyandcollaboratetoresolveit.
  • You'llbe
    coached
    .TheGMishands-onandinvested…
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