Market & Customer Intelligence Manager

Company

Alaska Airlines

Guided by our purpose, core values, and leadership principles, we are creating an airline people love. Our corporate teamssetthe strategies and operational plans to ensure the success of our company. Whether we use ourexpertisein accounting, human resources, finance, planning, legal, marketing, or any of our operational divisions, our shared passion for travel and our guests is what motivates us to achieve excellence each day.

If you share our passion for creating an airline people love, we want to hear from you.

The Market & Customer Intelligence Manager is a subject matter expert in building, shaping, and communicating customer insights and strategy for Alaska Air Group (AAG). As an individual contributor, this role exercises considerable judgment to analyze market/customer trends, identify revenue opportunities, conduct in-depth market research and provide recommendations that lead to strategic recommendations and the successful implementation of product initiatives.

• Serves as a subject matter expert in customers and competitors through analysis, providing insights and assessing the impact of major strategic decisions around these topics.
• Apply deep knowledge in market analysis to identify/size opportunities and competitor trends, that lead to insights that support strategic decision making.
• Utilize advanced analytics to analyze large datasets, extract meaningful insights and develop actionable recommendations.
• Provides ad-hoc analysis as needed for the department in support of commercial decisions, product design, partner negotiations, company presentations, and internal/external communications.
• Influence cross-functionally and build relationships with internal teams such as finance, marketing, ecommerce, network and revenue management to foster collaboration and cohesive approaches to strategic questions and commercial objectives.
• Identify and explore innovative opportunities for revenue generation and cost optimization within the industry.
• Effectively communicate complex analysis and strategic recommendations to stakeholders, providing regular reports on key performance metrics and market trends.
• Create business cases and/or decision analysis to support proposed strategies, outlining key assumptions, financial projections, and potential risks.

Required

• 4 years of experience in consumer insights, business analytics, competitive intelligence, strategy, economics, or related area.
• Advanced working knowledge in consumer insights, competitive and product analysis.
• Proven track record of applying insights to business strategy.
• Excellent communication skills (both written and verbal) and strong interpersonal skills with the ability to drive outcomes.
• Bachelor's degree, or an additional 2 years of relevant training/experience in lieu of this degree.
• Proficiency in SQL and data analysis.
• High school diploma or equivalent.
• Minimum age of 18.
• Must be authorized to work in the U.S.

Preferred

• Skilled in presenting and storytelling data-driven strategic insights, including use of visualization tools (Tableau).
• Employs a strong understanding of revenue products, as well as product merchandising and optimization strategies.
• Ability to establish cross-functional, collaborative relationships with other teams, valuing diversity and inclusivity.
• Strong understanding of strategy development and drawing insights and implications from competitor moves.

Embody our values to own safety, do the right thing, be caring and kind, and deliver performance.

$99,850 -- $149,800 / year

Pay will be based on multiple factors, including and not limited to location, relevant experience/level and skillset while balancing internal equity relative to other Alaska/Hawaiian/Horizon employees. Alaska/Hawaiian/Horizon is committed to fair, unbiased compensation along with competitive benefits in all locations in which we operate.

Note: We don’t typically hire at the top of the range.

Alaska Airlines, Hawaiian Airlines and Horizon Air pay and benefits can vary by…