Brand Senior Manager

EB1A Experts is a leading immigration services company specializing in evidence strategy and narrative development for extraordinary ability petitions, including EB-1A, EB-2 NIW, and O-1A. With 250+ employees across offices in the U.S. and India, we support clients through structured, subscription-based programs designed to showcase their exceptional achievements and qualifications.

Seattle, WA (Hybrid. In-office strongly preferred)

Senior Manager. 7–10+ years

Founder / CEO

This role sits at the intersection of growth, brand, product thinking, and revenue enablement
.

You will be responsible for how we grow and how we are perceived
. This is not a pure marketing execution role. You are expected to think deeply about offerings, services, and products
, and how they reach the right audience and convert into revenue.

You will work closely with leadership to ensure growth is intentional, brand-led, and commercially sound.

Own growth planning across awareness, consideration, and conversion.

Help define and refine core offerings, service structures, and future products
.

Translate offerings into clear value propositions that convert.

Design and execute growth initiatives across content, partnerships, events, referrals, and selective paid channels.

• Ensure growth efforts lead to qualified demand
  , not just traffic or leads.

• Strengthen brand positioning as one of the leading companies helping tech professionals
  .
• Maintain a consistent, credible, expert-led brand voice across all touchpoints.
• Elevate trust, authority, and clarity in how we show up in the market.
• Ensure the brand reflects outcomes, expertise, and long-term credibility.
• Work with design, content, and leadership to refine brand standards and messaging.
• Collaborate with leadership and sales to package services into clear, scalable offerings.
• Support pricing, guarantees, and positioning decisions with market insight.
• Identify gaps in the customer journey and propose new initiatives or products.
• Ensure messaging aligns with what clients actually experience.

• Partner closely with business development and sales teams.
• Enable sales with messaging, narratives, and materials that help close deals.
• Continuously improve conversion by learning from sales calls and objections.
• Build feedback loops between market signals and growth strategy.

• Own execution across key growth channels.
• Define and track meaningful metrics. Pipeline influence, conversion quality, CAC, and brand impact.
• Prioritize initiatives that compound over time.
• Balance speed with quality and brand integrity.

• Strong experience in growth, brand, or GTM roles in B2B or high-trust services.
• Product-oriented mindset. You think in terms of offerings, not just campaigns.
• Ability to operate at both strategic and execution levels.
• Clear communicator with strong written and verbal skills.
• High ownership mindset with strong judgment and discipline.
• Comfortable working closely with founders and senior leadership.

You will shape how the company grows without diluting trust
. Your work directly influences revenue, reputation, and long-term brand equity.