Manager, Market Planning

Overview

Now Brewing - manager, Market Planning! The Market Planning Manager position is responsible for both the strategic planning and tactical implementation for a range of projects and initiatives, including growth strategy, retail analysis, market planning, and supporting strategic initiatives. Successful candidates are self-motivated, detail-oriented, organized, and have a growth mindset. The role requires strong analytical capabilities across financial, real estate, and macro-economic domains to synthesize actionable insights that inform the collective plan.

• Contribute to the creation, development, and prioritization of growth strategies, plans, and goals.
• Provide research, quantitative analysis, and modeling to analyze new store opportunities, business plan development, competition, performance and/or evaluation of business opportunities, current or potential.
• Support planning, deployment and execution of Starbucks key strategies in areas such as trade area optimization, new store growth, store relocations, and store concept optimization.
• Research and develop strategic recommendations to create critical value to clients, markets, business units, and the company.
• Apply analytical methods to quantify threats and to identify opportunities to increase market share and/or identify organic growth opportunities.

• Minimum of 5 years of experience using statistical software for analysis of market research data and development of regression and other multivariate models
• Minimum of 3 years of project management experience
• Minimum of 3 years of statistical and marketing research experience in a retail or related environment
• Minimum of 2 years of national retail or restaurant experience
• Minimum of 2 years of experience using demographic data in retail markets, site analysis or marketing research
• Ability to develop databases
• Ability to perform statistical, mathematical and financial modeling
• Advanced skills in Microsoft Word, Excel, Access and statistical applications
• Familiarity with application of Geographic Information Systems (GIS) and spatial analysis technology in a market research environment
• Experience working in the Northeast, North Atlantic, and New York Metro regions; previous real estate or market planning experience in those territories is a plus

As a Starbucks partner, you and your family will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire, sick time (accrued), eight paid holidays, and two personal days per year. Starbucks offers eligible partners participation in a 401(k) with employer match, a discounted company stock program, equity programs, emergency savings, and financial well-being tools.

100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan is available, along with student loan management resources and other educational opportunities. Backup care and DACA reimbursement are also available, with compliance to applicable leave laws. The list is subject to change with collective bargaining where applicable. For more information, visit

If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above. For roles in other states, vacation time starts at 120 hours annually for roles below director and 200 hours annually for roles director and above.

The actual base pay offered will be based on factors including job-related knowledge/skills, experience, location, and internal equity. Starbucks does not typically hire at the high end of the salary range; compensation decisions are determined by the facts and circumstances of each position and candidate.

We are onsite four days a week.

Starbucks Coffee Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law. Qualified applicants with criminal histories will be considered in accordance with all applicable laws. Starbucks is committed to offering reasonable accommodations to job applicants with disabilities.