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Shop - Product Strategy and Operation Manager, Creator and Affiliates

Job in Seattle, King County, Washington, 98127, USA
Listing for: TikTok
Full Time position
Listed on 2026-07-06
Job specializations:
  • Business
    Marketing Strategy
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 115520 - 209380 USD Yearly USD 115520.00 209380.00 YEAR
Job Description & How to Apply Below
Position: TikTok Shop - Product Strategy and Operation Manager, Creator and Affiliates

Responsibilities

About the Team
The Creator Product Operations team is committed to building a vibrant, trustworthy, and engaging marketplace in Tik Tok, where customers discover and purchase. Our mission is to empower sellers and delight customers by defining and executing strategies for robust merchandise growth. We optimize the user journey across various shopping channels and work cross-functionally with product, engineering, marketing, and category teams. We are the bridge between our sellers' needs and our platform's capabilities, constantly striving to create a seamless and prosperous ecosystem for all.

Tik Tok Commerce Product Strategy and Operation Manager work closely with Product Managers, Research & Development, business operations and various other counterparts to ensure the successful adoption of Tik Tok eCommerce platform by end-users, merchants, creators and Tik Tok employees. They will contribute to developing product strategy, as well as inbound and outbound responsibilities.

Responsibilities
  • Define global creator product and operation strategy based on overall product strategy.
  • Co-own the creator business goals with operation teams and together define market specific product strategy.
  • Based on market analysis, work with PM, Ops, algorithm and other teams to define detailed execution plans and drive for results.
  • Drive go-to-market strategies to increase adoption and usage of Tik Tok shop products for Creators and Affiliates on the platform.
Qualifications

Minimum Qualifications

  • 2+ years experience in product operations, GTM, or product management.
  • Strong ecommerce marketplace product or operation experience.
  • In depth understanding of merchandising strategy, especially how to leverage different strategies to drive business growth.
  • Knowledgeable about creator (influencer) ecosystem and prior experience working with creator products are preferred.
  • Bachelor degree is required.

Preferred Qualifications

  • Experience with live streaming tools or platforms.
About Tik Tok

Tik Tok is the leading destination for short-form mobile video. At Tik Tok, our mission is to inspire creativity and bring joy. Tik Tok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of Tik Tok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.

When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

Tik Tok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workload. At Tik Tok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach.

We are passionate about this and hope you are too.

Tik Tok Accommodation

Tik Tok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at

Job Information

【For Pay Transparency】Compensation Description (Annually)
The base salary range for this position in the selected city is $115520 - $209380 annually. Compensation may vary outside of this range depending on a number…

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