E-Commerce Category Manager

Etz Hayim owns and operates the brands Cycling Frog and Lazarus Naturals, as well as a sprawling operation that spans from farming over 300 acres of hemp, extraction, chemical processing, packaging and warehousing to support both brands and private label customers. Lazarus Naturals was founded in 2016 to provide safe and accessible CBD products for everyone who would benefit from them, regardless of their financial situation and ability to pay, which is why we provide a 60% Assistance Program to veterans and people with disabilities or low‑incomes.

In order to maintain an affordable price point and our commitment to accessibility for all, we have built a vertically integrated business model, which allows us to walk our talk of developing quality, affordable products - from product inception, development, seed, farming, extraction, finished production formulation and packaging, and distribution. Cycling Frog is normalizing the consumption of casual use THC products.

We are on a mission to make THC convenient, affordable, and fun by making a sessionable THC beverage the same price as a beer or soda. We want to change the way THC is consumed and viewed by our society by focusing on lower potency, ready‑to‑drink beverages that can easily fit into anyone’s lifestyle. Under the Federal Farm Bill it is legal to sell these low potency THC products across all 50 states via the internet, and anywhere you can grab a beer.

This role will be located at our Seattle office.

E-Commerce Director

You will own the strategy and execution of product and category management on the e-commerce and marketplace websites.

• Strategic ownership of product categorization and merchandising on across owned e-commerce websites and online marketplaces (Amazon, Walmart, etc).
• Execute merchandising strategy, updating PLP’s and product categories to reflect sales and desired customer purchase flow. Manage product hierarchies on categories based on a combination of sell through, interest, inventory and promotions.
• Manage merchandising, search optimization, and product page content and design on third party marketplaces to ensure maximum revenue potential, utilizing sales data to improve rankings.
• Monitor product sales daily to look for customer purchasing changes Use sales data to update categorization and merchandising on a daily basis.
• Monitor competitors to identify market trends in comparable products.
• Report on product sales on a weekly basis, identify movement in top sellers or changes seen in trends at a SKU level.
• Work with the marketing team to improve product specific advertising.
• Responsible for accurate data tracking and reporting to the marketing and sales teams.

• Proven expertise in Category Management and merchandising.
• Strong experience in sales analysis at a product level.
• Demonstrated ability in data analysis and report building.
• Excellent leadership, decision-making, and interpersonal skills
• Ability to develop and execute strategic merchandising initiatives for growth within a competitive marketplace
• Experience working within natural health products, supplements, or consumer packaged goods industry is a plus
• Bachelor’s degree in a related field; an advanced degree is a plus

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this Job, the employee is regularly exposed to moving mechanical parts. The employee is frequently exposed to wet and/or humid conditions, extreme heat and risk of electrical shock.

The…