Principal GTM Specialist - GenAI, Bedrock, Data & AI GTM

Position: Principal Worldwide GTM Specialist - GenAI, Bedrock, Data & AI GTM
Description

Do you want to help define the future of Go to Market (GTM) for Amazon Bedrock? In this role, you will be responsible for defining, building, and deploying targeted strategies to accelerate customer adoption of Amazon Bedrock across industry verticals. You will engage with product managers to influence product direction and help our customers tap into new markets by utilizing Amazon Bedrock along with other AWS Services.

Amazon Bedrock hosts a number of foundation models, you will be working directly with the model providers around developing joint-GTM plans, joint-customer engagements, external/internal evangelism, and developing demos and proof-of-concepts using Amazon Bedrock.

Key job responsibilities

You will have the opportunity to define go-to-market (GTM) strategy for Amazon Bedrock and lead cross-functional initiatives to expand existing markets, develop scalable programs to drive adoption, and identify new opportunities. This involves activities including market sizing, working with your counterparts from across the globe to build an opportunity pipeline, working with customers to understand technical requirements, creating content to train the field teams, driving industry thought-leadership, working with product teams to define new features, and identifying partners.

As the ideal candidate, you possess a business and technology background that enables you to lead and drive engagements with customers from various segments, from startups to multinational enterprises. You have domain expertise in Generative AI and key ML powered use cases. You have the technical depth to articulate the benefits of Amazon Bedrock, and other GenAI related services and solutions to data scientists, and C-Level executives.

In addition, you have a good understanding of the GenAI market trends, ecosystem, opportunities, and are passionate about market development and evangelism. You will need to be adept at interacting, communicating, and partnering with teams within AWS (product, solutions architecture, sales, marketing, and professional services) and externally with customers and model providers.

You will drive the development of the GTM plan for building and scaling adoption of Amazon Bedrock, interact with customers directly to understand their business problems, and work with and model providers and our solutions architects to help them define and implement scalable GenAI solutions to solve them. You will also work closely with account teams and product teams to unblock and drive production implementations.

A day in the life

You will need to be adept at interacting, communicating and partnering with other teams within AWS such as services teams, field solutions architecture, sales, marketing, representing your team to executive management and working directly with AWS's top customers. You should be passionate about helping companies/partners understand best practices for operating on AWS. You will also look for patterns and trends that can be broadly applied across an industry segment or a set of customers that can help accelerate innovation.

About the team

Diverse Experiences

AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.

Why AWS?

Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating - that's why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team Culture

AWS values curiosity and connection. Our employee-led and company-sponsored affinity groups promote inclusion and empower our people to take pride in what makes us unique. Our inclusion events foster stronger, more collaborative teams. Our continual innovation is fueled by the bold ideas, fresh perspectives, and passionate voices our teams bring to everything we do.

Mentorship & Career…