Paid Social Marketing Manager

We’re partnering with our client, a dynamic digital marketing company, to find a talented Paid Social Marketing Manager. This temporary role, based in our client’s location, offers an exciting opportunity to lead paid social campaigns and optimize performance strategies.

• Develop comprehensive paid social media strategies for platforms like Meta, Tik Tok, Reddit, and Snapchat, aligning with business goals.
• Collaborate with external agency partners to ensure effective campaign launch, management, and scaling.
• Establish and monitor measurement frameworks, KPIs, and reporting systems to track campaign success.
• Lead testing initiatives such as incrementality tests, audience and creative experiments, and landing page improvements.
• Oversee operational processes including tracking setup, pixel management, and data quality assurance to ensure accurate measurement.

Paid Social Marketing Manager

Qualifications:

• At least 7 years of experience managing paid social media campaigns, preferably in a high-growth consumer or digital environment.
• Proven expertise with platforms like Meta, Tik Tok, Reddit, and Snapchat; familiarity with You Tube advertising is a plus.
• Strong knowledge of full-funnel media planning, audience targeting, attribution, and conversion optimization.
• Experience designing and analyzing A/B tests, RCTs, and incrementality studies.
• Excellent analytical skills with the ability to interpret complex data and communicate insights effectively.

Perks and Benefits:

• Medical, Dental, and Vision Insurance.
• Life Insurance.
• 401(k) Program.
• eLearning and Ongoing Training.
• Education Reimbursement.

Eligibility requires working over 30 hours per week on an assignment lasting at least 10 weeks.