Marketing and Promotions Automation Coordinator

Our company is committed to being trusted voices of light and truth reaching hundreds of millions of people worldwide.

At Bonneville International, our purpose is to build up, connect, inform, and celebrate communities and families in the markets we serve. As an integrated media company, we provide content, advertising, and digital marketing solutions across 23 radio stations in Denver, Phoenix, Sacramento, Salt Lake City, San Francisco, and Seattle, along with the NBC Affiliate TV station, KSL-TV 5, in Salt Lake.

We are responsible for lifting and inspiring with respect and giving voice to all the communities and clients we serve.

We believe that empowering our employees to share their ideas and experiences will fuel creativity, innovation, and inspiration. A diverse and inclusive workforce is crucial to our ability to create and deliver exceptional content, products, and services that represent our communities. We're proud of our history and we want talented people to join us as we continue to grow!

To learn more about Bonneville and how our local media matters, visit:

This is an opportunity to step into a highly visible role with the chance to directly shape how we connect with and grow our audience. We're looking for a creative marketer who can elevate our brands and campaigns, take full ownership of our Braze platform, and bring fresh ideas to the table-while enjoying the support of a collaborative, passionate team.

The Marketing & Promotions Automation Coordinator plays a key role in executing and supporting initiatives that connect our brands with our audience and clients. This position works closely with the Marketing & Promotions Manager to coordinate on-site and off-site station events and remote broadcasts, along with executing contests, promotions, and strategic campaigns.

We are seeking someone who brings strong marketing expertise, a passion for audience engagement, and the ability to optimize our marketing automation strategies using our audience engagement platform.

The ideal candidate will be organized, proactive, creative, and detail-oriented, thriving in a lively, fast-paced environment while juggling multiple priorities under tight deadlines.

Note: Work configurations are subject to change based on business needs and at company discretion.

• This position is an on-site role that requires the employee to work at our Seattle site.

• Serve as the marketing automation expert for the email database platform (Braze), staying current on features and functionality while managing updates and leveraging capabilities to drive audience growth through targeted email, push notifications, text, mobile, and special campaigns.
• Develop, schedule, and execute digital communications including newsletters, contest and event promotions, audience engagement initiatives, and direct marketing programs across platforms and brands.
• Lead the development and execution of Bonneville Seattle's digital communications strategy, including audience segmentation, A/B testing, deployment, and corporate partnership fulfillment.
• Write and edit compelling on‑air, online, and marketing copy for promotions, sales campaigns, community initiatives, and branded content.
• Create engaging graphics and digital assets to support promotional efforts, sales initiatives, and multi‑channel campaigns.
• Collaborate closely with sales, programming, creative teams, and key stakeholders to identify target audiences, grow email and app databases, and ensure all campaign assets are prepared and deployed on schedule.
• Analyze and report on campaign performance, monitoring key metrics such as open rates, click‑through rates, and conversions; provide actionable insights and data‑driven recommendations to optimize future campaigns.
• Identify testing opportunities, evaluate results, and apply learnings to continuously improve messaging, engagement, and overall campaign effectiveness.

• Facilitate station contesting and oversee prize fulfillment in accordance with station policies and FCC rules.
• Enter, maintain, and track all prize and winner information, including…