Associate Director, Paid Social

Company description

Spark Foundry was built during the most transformative time in the history of advertising and marketing. We deliver everything a traditional media agency has to offer and have grown into one of the world’s most successful agencies by helping brands evolve their marketing by leveraging identity, commerce, artificial intelligence, and more to connect with people. Transformation is part of our DNA.

Spark Foundry’s start-up spirit delivers high-touch approaches and a never-ending desire to challenge the status quo. Combined with Publicis Media’s powerhouse soul leveraging connected data assets, advanced AI applications, and investment clout, we “Bring HEAT to Brands.” No other agency possesses the expertise that we do to address today’s most pressing challenges to drive business transformation through media.

Spark Foundry is looking for an Associate Director to join our Performance Media team. The Associate Director position requires the ability to apply Search & Social knowledge and expertise to actionable insights and recommendations. The Associate Director will partner with the Search & Social Managers in driving strategic Search & Social expertise within the team, help to develop innovative Search & Social strategies to meet and exceed client business objectives, and lead tactical execution and optimization of Search & Social programs.

Our award-winning paid search and social teams work across a diverse range of sectors on some of the largest and most dynamic clients within the agency. We are looking for an enthusiastic leader and paid search and social media expert who is keen to submerge themselves into a number of projects.

• Lead the development and implementation of paid search and social campaigns (including budget management) for assigned clients, including branded and direct response campaigns
• Leverage search and social best-practices across all campaigns
• Ensure all paid search and social campaign billings are up to date and all finance queries are followed up in a timely manner
• Analyze paid search and social campaign performance against client KPI's and report on trends and insights to key stakeholders
• Develop skills by participating in ongoing training, workshops, etc.
• Support in new business pitches and related work as necessary

• 5+ years of Paid Search & Social campaign management experience
• Experience in applying search and social marketing to brand-building and direct response initiatives
• Strong command of search and social platform research and reporting resources
• Knowledge of syndicated research tools
• Familiarity with third-party ad serving technologies
• Technically strong quantitative skills, including analytical abilities and math proficiency
• Demonstrated critical thinking and problem solving abilities
• Solid verbal and written communication skills
• Polished presentations skills are a must
• Ability to work successfully with teams on multiple projects under tight deadlines
• Desire to work in an industry which is constantly evolving and presenting new and unique challenges
• Ability to sell ideas clearly and deliver value
• Self-driven to meet and exceed revenue and goals for our clients

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact

Compensation Range: $95,950.00 - $ annually. This is the pay range the Company believes it will pay…