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Senior Product Marketing Manager, AI Factory

Job in Seattle, King County, Washington, 98127, USA
Listing for: Armada
Full Time position
Listed on 2026-06-26
Job specializations:
  • Marketing / Advertising / PR
    Product Marketing, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 121120 - 151400 USD Yearly USD 121120.00 151400.00 YEAR
Job Description & How to Apply Below

Armada is the hyperscaler for the edge, delivering modular AI infrastructure from first deployment to AI factory with speed, scale, and sovereignty. Named one of Fast Company’s Most Innovative Companies and the CNBC Disruptor 50, Armada’s solutions are deployed in over 60 countries for organizations ranging from energy to defense.

About the Role

We are looking for a Product Marketing Manager (PMM) to define, position, and scale Leviathan, Armada’s AI Factory platform, one of Armada's flagship products. This role sits at the intersection of Product, Engineering, and GTM with a primary focus on translating Leviathan’s capabilities into clear, differentiated value for enterprise and public sector customers deploying AI at the edge.

You will also be responsible for building the category narrative, economic story, and commercial motion for Leviathan, targeting infrastructure investors, sovereign governments, energy companies, and enterprise buyers deploying AI in disconnected environments.

This is a hands‑on, operating PMM role, not a pure content or launch function. You will deeply understand how Leviathan works (AI infrastructure orchestration, distributed compute, deployment, and lifecycle management across cloud and edge environments) and turn that complexity into compelling positioning, messaging, and GTM execution.

The ideal candidate thrives in ambiguity, is comfortable with highly technical products, and wants meaningful ownership over how a category‑defining AI edge platform is understood, sold, and adopted.

Location: United States (Flexible) What You’ll Do Product Marketing & Platform Positioning (Primary Focus)
  • Own end‑to‑end positioning and messaging for Leviathan (AI Factory), including the category narrative and economic value story that holds up in investment and board‑level conversations
  • Build and evolve a category‑defining narrative for AI Factory platforms, and continuously refine positioning strategy as the market matures
  • Translate technical capabilities (AI orchestration, infra, deployment, lifecycle management) into clear customer value propositions
Define ICPs, buyer personas, use cases, and customer journeys across Leviathan’s distinct customer profiles
  • Infrastructure investors and developers (e.g., neoclouds)
  • Sovereign governments
  • Energy and industrial operators
  • Defense and public sector programs
Partner with Product and Engineering to shape
  • Roadmap narratives
  • Platform packaging
  • Feature positioning
  • Lead platform and feature launches with high internal readiness and strong external clarity
  • Analyze competitive AI infrastructure, edge, and platform trends to define clear differentiation
AI Factory Use Cases & Vertical GTM
  • Develop use case‑led narratives for AI Factory deployments across industries, including:
  • Public sector & defense
  • Energy (oil & gas, utilities)
  • Mining
  • Telecommunications
  • Manufacturing
  • Map Leviathan capabilities to real‑world AI deployment challenges:
  • Limited connectivity
  • Data sovereignty
  • Security
  • Distributed operations
Translate and message around key buying drivers, including
  • Sovereign AI requirements
  • Power economics
  • Speed of deployment
  • Air‑gapped and high‑security environments
  • Off‑take compute access
  • Support verticalized GTM motions in partnership with Sales and Solutions Engineering
Go‑to‑Market & Sales Enablement

Build high‑impact sales enablement assets explaining

  • What Leviathan is
  • Where it fits in the AI stack
  • Why it wins

Develop

  • Messaging frameworks
  • Pitch decks and narratives
  • Solution briefs
  • Competitive battle cards
  • Develop collateral and messaging that supports Armada’s offtake partner model, clearly articulating how access to a curated compute offtake network reduces buyer risk and accelerates investment decisions

Partner with Sales, SEs, and Customer Success to:

  • Drive pipeline creation
  • Support deal progression and win rates
  • Ensure consistent, technically accurate messaging across all GTM teams
  • Support technical documentation and top‑of‑funnel initiatives (demand generation, website, events) to ensure consistent and compelling messaging across the funnel
Cross‑Functional Collaboration
  • Act as the connective tissue between Product, Engineering, Sales, and Marketing
Bring customer and field insights into
  • Posit…
Position Requirements
10+ Years work experience
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