Brand Campaign Project Intern ( Shop BS​/MS

Overview

The e-commerce industry has grown tremendously recently, becoming a hotly contested space among leading Internet companies. Its future growth cannot be underestimated. With millions of loyal users globally, Tik Tok is a platform to deliver a brand new and better e-commerce experience. We are looking for passionate and talented people to join our campaign team to build an ecosystem that is innovative, secure, and intuitive for our users.

This is a dynamic role with the US operation team, where you’ll contribute to campaigns for iconic brands and help shape the future of e-commerce at Tik Tok Shop. As a project intern, you will engage in impactful short-term projects and gain practical on-the-job experience in a fast-paced environment.

Note: Applications will be reviewed on a rolling basis; successful candidates must commit to at least 3 months.

• Assist with the day-to-day operational needs of the campaign and marketing team, including conceptualizing, developing, and executing marketing campaigns such as sales campaigns, brand campaigns, and other marketing initiatives.
• Collaborate and coordinate across stakeholders, including internal account managers, user research, creator management, and cross-functional teams (e.g., marketing, PR, graphic design, product, R&D) for campaign creation and optimization.
• Assist in communication and collaboration with local KOLs, social media, and other digital channels to develop online community reputation and brand awareness.
• Conduct data analysis on campaign performance (including order and GMV targets) and offer ongoing recommendations for campaign optimization, such as innovative ideas, partnerships, and activations that enhance performance.
• Research local market trends and culture; monitor viral content, celebrity updates, trending news, and leverage trends in social media, e-commerce, digital marketing, and industry developments to optimize campaigns.
• Assist in branding execution and marketing plans to support overall product development.

• Currently pursuing an undergraduate or master’s degree in Business or a related discipline.
• Familiarity with local trends and social media influencers
• Excellent stakeholder and project management skills; strong ability to manage expectations, drive performance, and collaborate with internal stakeholders under tight time constraints
• Independent and self-motivated with end-to-end ownership of projects; open to new and ambiguous projects and eager to learn across marketing specialties
• Analytical and structured thinker with ability to derive insights from data

• Majors in communication, marketing, or e-commerce-related areas

Privacy and Compliance By submitting an application for this role, you accept our global applicant privacy policy. For details, visit the privacy policy on the Tik Tok Careers site.

Compensation (Hourly) - Campus Intern. The hourly rate range for this position in the selected city is $23.75 per hour.

Benefits may vary depending on employment type and location. Interns may have day-one access to health insurance, life insurance, wellbeing benefits, and more. Interns may receive 10 paid holidays per year and paid sick time (56 hours if hired in the first half of the year, 40 hours if hired in the second half). Housing allowance may apply if not 100% remote.

Notes The company reserves the right to modify or change benefits programs at any time, with or without notice.

For Los Angeles County candidates, qualified applicants with arrest or conviction records will be considered for employment in accordance with federal, state, and local laws including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act. Involvement with confidential information and judgment may be part of this role.