Brand Design Manager

Role Overview

As the Brand Design Manager for Growth Marketing, you will lead and mentor a team of brand and production designers, manage external agencies, and set creative direction across all growth marketing surfaces. You will design and deliver end‑to‑end campaigns that drive outsized impact and pipeline, while building scalable Figma templates, processes, and creative standards. The role includes overseeing production workflows to ensure efficient, high‑quality output, partnering closely with Growth Marketing leads to develop campaigns from concept through launch, and working cross‑functionally to track insights that inform future creative.

You will also uphold and evolve the Plaid brand across all channels and contribute to the Brand Design leadership team and broader design culture.

• Creating high‑craft, high‑impact creative that hits pipeline and performance goals
• Balancing velocity with quality in a fast‑moving environment
• Leading a team, both as a manager and as a direct contributor
• Establishing systems and rituals that scale with increasing demand
• Partnering closely with marketing stakeholders to ship work weekly
• Managing agencies and building an external creative bench
• Joining an incredible team filled with talented, passionate and humble designers and contributing to our design culture

• 7–10+ years of professional design experience
• 2–3+ years leading or managing brand designers and production designers
• A portfolio demonstrating strong craft across multi‑channel marketing work
• Experience with performance marketing creative (paid social, display ads, email)
• Ability to coach designers while directly contributing to the work
• Experience building systems, templates, and scalable processes
• Strong communication and cross‑functional partnership skills
• Bonus: experience with animation tools (Jitter), as well as production design tools designed for efficiency (Figma Buzz, Celtra, or Bannerflow); fintech/SaaS background; agency management

$175,200 – $273,600 a year. The target base salary for this position ranges from $175,200/year to $273,600/year in Zone 1. The target base salary will vary based on the job’s location.

• Zone 1 – New York City and San Francisco Bay Area
• Zone 2 – Los Angeles, Seattle, Washington D.C.
• Zone 3 – Austin, Boston, Denver, Houston, Portland, Sacramento, San Diego
• Zone 4 – Raleigh‑Durham and all other US cities

Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics.

We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at [email protected]. Please review our Candidate Privacy Notice here.