AI Business Strategist, Sales Enablement - Senior Manager

Job summary

Cognizant is seeking an AI Sales Enablement Manager to own the design delivery and continuous improvement of the sales enablement engine supporting our AI go-to-market teams. This role is responsible for equipping sellers and partners with the training content tools and operational rigor needed to win and grow AI-led deals. The ideal candidate is part creative part educator someone who enjoys building polished original content just as much as they enjoy teaching others about new offeri

• Lead management-learning sessions for the AI GTM unit keeping sellers current on offerings positioning and competitive context.
• Create and maintain training materials videos demos and onboarding content for AI offerings.
• Own SharePoint business-unit page management ensuring content is current organized and easy to navigate.
• Build out an industry-level AI SharePoint and AI-led search tool to centralize enablement resources.
• Develop and manage client email templates including offering-announcement copy and Outlook templates for launches.
• Create and maintain pitch decks battle cards and one-pagers that support seller conversations.
• Build case studies and proof points sourced from won deals to strengthen the sales narrative.
• Maintain a central content repository (playbooks templates) that is current well-organized and easy to find.
• Partner with sales and marketing to define and refine lead qualification criteria (MQL/SQL definitions).

• This person needs to be a 360 loop back to the offerings team sharing feedback from sales enablement forums on what the field needs today and what to build next.
• Align presenters on demo content and agenda for the Sales Roadshow step of the GTM framework.
• Coordinate with cross-functional teams to align on session timing and scheduling.
• Draft sales-facing offering announcement emails to support new offering launches.
• Manage the offering dashboard and associated tracking to keep stakeholders informed.

• Own Win Wire communications reporting significant wins to BU sales leads and account owners.
• Produce a recurring team newsletter covering wins recruitment learning sessions and offerings.
• Design and deliver new-hire sales onboarding programs including facilitation of onboarding sessions.
• Curate and distribute an AI trends newsletter to keep the broader team informed of market developments.

• Were looking for someone to build out our AI GTM infrastructure with a focus on reusable templates and assets that leverage AI tools to scale enablement across the team.
• Set up and maintain automation for enablement templates and materials.
• Support the build-out of a Claude Project linked to SharePoint as part of the broader Claude Cowork integration.
• Coordinate on a Cognizant-branded Claude presentation skill including AI Builder branding requirements.
• Manage license requests and rollout coordination for AI tools such as Claude Design Campaign+ Claude Cowork and Typeface.ai.

• Lead offerings project management aligning strategy engineering and marketing on demos launch assets and messaging validation.
• Manage SharePoint and Teams file structure and access across the team.
• Maintain recurring documentation including the onboarding guide team introductory deck and org chart.

• Bachelors degree in Business Marketing Communications or a related field.
• Experience in sales enablement GTM operations or marketing within a technology consulting or professional services environment.
• Strong written and verbal communication skills with the ability to translate complex offerings into clear sales-ready content.
• Demonstrated ability to manage multiple work streams and stakeholders in a fast-paced cross-functional environment.
• Proficiency with SharePoint Microsoft Teams and Microsoft Office familiarity with AI-enabled productivity tools (e.g. Claude Copilot) is a plus.
• Experience building sales content such as battle cards case studies playbooks and pitch decks.
• Highly organized detail-oriented and comfortable owning ambiguous evolving priorities with minimal oversight.
• A natural…