Senior Social Media Manager - Corporate

Position: Senior Social Media Manager - Corporate, Expedia Group
At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.

Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.

Senior Corporate Social Media Manager We create and deliver tailored marketing strategies for Expedia Group’s brands, focusing on establishing strong connections and cohesive experiences for travelers and partners. We leverage our functional expertise and creative excellence to build trust and loyalty for our brands through innovative marketing approaches and technology.

We are looking for a Senior Corporate Social Media Manager to lead Expedia Group's (EG) corporate reputation and thought leadership strategy across our corporate-owned channels, including Linked In, Instagram, You Tube, and our corporate website. This is a senior strategic role at the intersection of communications, content, and brand, one of the most visible and high-impact positions in our Corporate Communications team.

You'll own the editorial vision for our most important corporate channels, shape how the world understands EG as a company, and build the programs that make our leaders, our people, and our work visible 'll partner closely with senior leaders, campaign leads across the business, and cross-functional stakeholders to tell a story that's as ambitious as the company  this role, you will:

Strategy and editorial leadership

Own Expedia Group's corporate social media strategy across Instagram, Linked In, and You Tube. Including, but not limited to, the channel mandates, editorial voice, content architecture, and publishing cadence

Develop and manage an editorial calendar aligned to Expedia Group's business priorities, key moments, and reputation goals

Set and uphold the standard for what great looks like — across format, quality, and impact

Identify and scope emerging channel opportunities, including executive thought leadership, content franchises, partnerships, and new platforms

Content and storytelling

Commission, brief, write, and shape content across formats:
Reels, data carousels, employee stories, executive posts, and event coverage

Translate complex business news, product milestones, and leadership perspectives into compelling social content

Partner with creative teams, agency, and brand teams to produce content that meets EG's visual and editorial goals and standards

Executive engagement

Work with the Corporate and CEO communications teams to build an executive social program that supports Expedia Group's senior leaders in developing a credible, consistent Linked In presence

Develop content frameworks and editorial support for individual leaders across key reputation themes

Coach and advise leaders on social presence, tone, and thought leadership

Cross-functional partnership

Serve as the strategic lead connecting Corporate Communications, Paid Media, Technology, Product, People & Places, Sustainability, and the brand social teams

Integrate the EG Newsroom to ensure corporate news is amplified with the right framing and timing

Work with analytics and measurement teams to track performance and evolve the program based on what's working

Experience and qualifications:

8-10+ years in corporate communications, social media strategy, or content marketing — with meaningful experience at a global company or agencyA track record of building or transforming a corporate social program, not just managing one Experience developing executive social content and working directly with senior leaders

Strong cross-functional experience in complex organizations with multiple stakeholders

Background in travel, tech, or a…