Brand manager II, North American Coffee Partnership

Now Brewing – brand manager II, North American Coffee Partnership (NACP)! #tobeapartner

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.

The Global Channel Development team leads marketing and innovation for Starbucks products delivered in channels outside of our retail coffeehouses. We do this through thoughtful partnerships with some of the world’s leading food and beverage companies. This is an exciting opportunity to work on our North American Coffee Partnership (NACP), our 30+ year partnership with Pepsi that has brought Frappuccino, Coffee & Protein, Doubleshot Energy, and many more beloved beverages to life in a ready-to-drink (RTD) format.

In this role, you will help shape the future of our powerhouse $3B+ business by leading brand and portfolio strategies that drive sustainable growth, strengthen consumer engagement, and enhance brand equity across the ready-to-drink coffee category. You will play a critical role in developing annual brand plans, translating consumer and marketplace insights into actionable strategies, and delivering marketing initiatives that drive awareness, trial, loyalty, and business performance.

Working within this highly collaborative joint venture, you will combine Pepsi Co’s consumer, commercial, and execution expertise with Starbucks deep brand equity, coffee authority, and commitment to quality.

We are looking for a passionate, strategic, and consumer-centric Senior Brand Manager to join our marketing team and lead brand and portfolio strategies that drive sustainable growth across the North American Coffee Partnership.

As a brand manager II, Marketing, you will...

• Lead brand strategy and portfolio growth: Develop annual and long-range brand strategies that drive sustainable growth across the portfolio. Leverage consumer insights, market trends, and business performance data to identify opportunities, inform priorities, and strengthen brand equity and category leadership.

• Drive consumer-led marketing initiatives: Lead the development and execution of integrated marketing programs that drive awareness, trial, loyalty, and business performance. Partner with creative, media, insights, commercial, and Pepsi Co teams to bring consumer-relevant initiatives to life across the ready-to-drink coffee portfolio.

• Develop and lead a high-performing team: Manage and develop Brand Managers, providing coaching, mentorship, and leadership to build a high-performing marketing organization. You will foster a culture of consumer-centric thinking, accountability, collaboration, and continuous development while helping team members expand their strategic and leadership capabilities.

• Influence business and commercial strategy: Partner closely with marketing, sales, insights, finance, and Pepsi Co counterparts to shape portfolio priorities, customer strategies, consumer messaging, and go-to-market plans. You will ensure marketing plans align with broader business objectives and support sustainable category growth.

• Drive cross-functional leadership and executive influence: Serve as a key leader across Starbucks and Pepsi Co, bringing teams together around a shared vision and influencing decisions among senior stakeholders. You will lead complex discussions, navigate ambiguity, and build alignment to advance brand, portfolio, and marketing priorities across a highly matrixed organization.

We’dloveto hear from people with:

• Progressive experience in brand management, innovation, consumer packaged goods, marketing, or related fields. (6-10…