Annual Fund Manager

The Annual Fund Manager leads the strategy, execution, and growth of Akin’s Annual Fund, driving donor acquisition, retention, and engagement. This role is responsible for building a sustainable base of individual donors through thoughtful storytelling, donor engagement, and data-informed campaigns. This includes executing a comprehensive, data-informed annual giving program that includes multi‑channel campaigns, donor journeys, stewardship, and pipeline development. The Annual Fund Manager plays a key role in advancing Akin’s mission by increasing donor participation, retention, and unrestricted revenue.

• Develop and implement a comprehensive annual fund strategy aligned with Akin’s mission and revenue goals
• Use donor analytics to inform segmentation and strategy
• Develop and manage multi‑channel campaigns (email, direct mail, digital, social)
• Serve as campaign manager across teams and vendors
• Build and manage campaign production timelines in close collaboration with the Marketing & Communications team

• Design and implement donor retention and upgrade strategies, including a welcome series and second gift within 45 days
• Partner with development leadership to identify and transition donors to major gift opportunities
• Ensure timely, meaningful donor acknowledgments and impact reporting
• Responsible for segmentation of audiences (new, active, lapsed, monthly, mid‑level and strategies to increase retention and reengage lapsed donors
• Design strategy and expand monthly giving program

• Cultivate and steward a portfolio of annual donors and prospects with an emphasis on relationship‑building
• Ensure timely, meaningful donor acknowledgments and impact reporting
• Oversee impact messaging that goes to annual donors on a regular basis
• Support the development and execution of the annual impact report and other impact materials for donors

• Collaborate with communications/marketing to align fundraising messaging with Akin’s voice and brand
• Work closely with development team members on integrated fundraising strategies and donor journeys

• Utilize Akin’s CRM to manage donor records, segmentation, and campaign tracking
• Analyze donor behavior, campaign performance, and retention metrics to inform strategy
• Prepare regular reports and insights for leadership to support decision‑making Work in collaboration with the Database team to prepare reports for leadership

• Develop and manage the annual fund budget
• Oversee external vendors (mail services, digital platforms, creative support)
• Ensure timely and accurate execution of all campaign elements

• Knowledge of annual giving, donor stewardship, fundraising campaigns, and nonprofit fundraising best practices
• Skill in developing and managing multi‑channel fundraising campaigns, donor segmentation, and donor retention strategies
• Ability to analyze donor data, campaign performance, and fundraising metrics to inform strategy and decision‑making
• Skill in relationship building, donor cultivation, stewardship, and donor communications
• Ability to manage multiple projects, timelines, budgets, vendors, and priorities simultaneously
• Proficiency with CRM databases, reporting tools, Microsoft Office, and digital fundraising platforms
• Strong written, verbal, and interpersonal communication skills, including the ability to develop compelling donor‑centered messaging
• Ability to collaborate effectively across departments and with internal and external stakeholders
• Ability to work independently, exercise sound judgment, maintain confidentiality, and meet deadlines in a fast‑paced environment
• Commitment to advancing Akin's mission through donor engagement, relationship management, and revenue growth.

This job is performed in a professional office environment. Some travel is required throughout Washington State with monthly required in‑person meetings in Seattle.

Hybrid work is a benefit of Akin’s flexible workplace but…