Regional Press Brake Sales Manager

About the Company

Flow International Corporation, a Shape Technologies Group company, is a global leader in advanced cutting and forming solutions, including ultrahigh‑pressure waterjet, fiber laser, and press brake technologies. Building on decades of innovation and engineering expertise, Flow delivers solutions that help manufacturers and fabricators cut faster, form smarter, and achieve exceptional results. Committed to innovation, reliability, and unmatched customer support, Flow serves a wide range of industries worldwide.

The Regional Press Brake Sales Manager is responsible for driving press brake sales throughout the Upper Midwest region (ND, SD, NE, MN, IA, WI). This individual will work closely with the Regional Business Manager (RBM) and Regional Sales Representatives (RSRs) to perform front‑line sales, engage with customers, and close orders. We are seeking a press brake expert with extensive experience in metal fabrication machinery sales and a proven history of success.

The ideal candidate is highly technical, customer‑focused, and skilled at building relationships that convert into long‑term business partnerships.

• Partner with the RBM to execute regional sales strategies for press brake products.
• Conduct live demonstrations of press brakes, highlighting performance and value to prospective clients.
• Develop new accounts and strengthen relationships with existing customers across the assigned states.
• Manage the full sales cycle from lead generation to order close.
• Collaborate with internal teams (engineering, service, and marketing) to support customer needs and ensure satisfaction.
• Maintain a clear and organized sales pipeline within the CRM system.
• Monitor market conditions, competitor activity, and industry trends to identify growth opportunities.
• Serve as the regional subject‑matter expert for press brake systems.
• Provide technical assistance to customers and internal teams, including troubleshooting and application guidance.
• Support product management by sharing customer feedback and assisting with new product rollouts.
• Participate in regional trade shows, customer events, and open houses to promote Flow’s press brake technology.

• Bachelor’s degree in Engineering, Manufacturing Technology, or a related field, or equivalent work experience.

• 5+ years of experience in press brake sales or closely related capital equipment sales.
• Proven track record of achieving or exceeding sales targets in industrial or manufacturing sectors.
• Strong understanding of press brake systems, tooling, and applications.
• Experience with CRM platforms and proficiency in Microsoft Office Suite preferred.

• Excellent communication, negotiation, and presentation skills.
• Strong mechanical aptitude and ability to convey technical concepts to customers.
• High level of organization and attention to detail in managing sales activities.
• Self‑motivated and capable of working independently within a regional territory.
• Effective collaboration skills for working with cross‑functional and remote teams.

• Base compensation: $92,000–$100,000, depending on experience.
• Incentives:
  
  Eligible for commission plan.
• Comprehensive benefits package, including medical, dental, vision, and life insurance.
• 401(k) plan with company matching contributions.
• Paid time off (PTO) and disability insurance.
• Tuition reimbursement for approved educational programs.
• Ongoing career development and training opportunities.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions. While performing the duties of this position, the employee is regularly required to talk or hear. The employee is occasionally required to stand, walk, sit, and reach with hands and arms.

The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities include close vision, distance vision, color vision, peripheral vision, and depth perception with the ability to adjust focus.