Director of Sales - Costco (Hardlines

Director Of Sales

We're looking for a Director of Sales to lead a portfolio of Costco Non-Foods supplier accounts, drive business growth, and build strong relationships with both clients and retailer partners. This role owns the overall performance of assigned accounts and serves as the primary relationship leader for clients and key Costco stakeholders. You'll identify growth opportunities, develop business strategies, lead customer engagement, and partner with internal teams to deliver results across both in-warehouse and digital channels.

The ideal candidate combines strong Costco relationships with a hands-on approach to account leadership and execution. This person understands how to navigate Costco's organization, uncover opportunities, and turn business plans into measurable results.

• Develop and execute sales strategies that align client objectives with Costco priorities and Bluebird's growth goals
• Lead annual business planning, forecasting, promotional planning, and execution across assigned client accounts
• Identify opportunities to expand distribution, increase sales, improve profitability, and grow market share
• Develop plans that support successful product launches, seasonal programs, and merchandising initiatives
• Partner with clients and internal teams to execute growth strategies across both warehouse and digital channels
• Identify emerging categories, consumer trends, and market opportunities that help clients expand their business at Costco

• Serve as the primary relationship owner for a portfolio of CPG manufacturer clients
• Build and strengthen relationships with Costco buyers, merchants, and key retailer stakeholders
• Serve as the primary Bluebird contact for assigned Costco Non-Foods categories, including Consumer Electronics, Small Appliances, Hardware, and related businesses
• Provide strategic direction and recommendations that support revenue growth, profitability, and customer acquisition
• Lead business reviews, annual planning discussions, line reviews, and key customer meetings
• Align client objectives with Costco priorities to drive long-term growth and execution success
• Negotiate with both clients and Costco to maximize sales performance and business outcomes

• Identify and pursue new business opportunities that align with Bluebird's growth strategy
• Leverage industry relationships, networking opportunities, trade shows, and market insights to generate new client opportunities
• Help emerging and established brands secure placement and accelerate growth within Costco's Non-Foods divisions
• Develop and present growth strategies that demonstrate Bluebird's capabilities across sales, analytics, retail media, eCommerce, and omnichannel execution
• Partner with leadership to expand Bluebird's presence and influence within Costco

• Stay current on category trends, Costco priorities, competitive activity, and consumer behavior
• Analyze category performance, shopper insights, and sales trends to identify growth opportunities
• Leverage data and market insights to support client recommendations and retailer conversations
• Translate business performance and category trends into actionable growth strategies

• Partner closely with Retail Account Managers to ensure strong execution across item setup, pallet programs, sales reporting, and retailer initiatives
• Collaborate with supply chain, operations, analytics, and retail media teams to support client objectives
• Support product launches, promotional programs, and merchandising initiatives from planning through execution
• Help resolve business challenges and remove obstacles that may impact account performance
• Foster a collaborative and customer-focused approach across internal and external stakeholders

• Monitor sales performance, forecasts, and key business metrics across assigned accounts
• Identify risks, opportunities, and business trends to inform strategic recommendations
• Analyze profitability, P&L performance, and category results to support client growth objectives
• Prepare and present business…