Seattle Metro Sales Representative

Schilling Cider Seattle Metro Sales Representative

Bring your passion and experience to the Schilling-verse! Schilling Cider strives to create a fun and productive workplace for our employees. We foster a culture of creativity and continuous improvement, with many areas of potential growth, no matter where you start.

We are seeking a high-performing Seattle Metro Sales Representative (aka Beverage Champion!) to join our growing sales team. This role is responsible for executing within off- and on-premise accounts by growing sales and market share through product distribution, display execution, and promotion. This role will be focused on the retail execution of Schilling Cider brands, with approximately 85% of time spent in the field.

The area for this role covers a portion of the Seattle Metro area.

The ideal candidate has a passion for cider, enjoys fermentations, is positive, highly motivated, and has the drive to learn and grow within a rapidly expanding industry!

Primary Responsibilities Include:

Field Execution

• Execute the Schilling sales plan to grow the Seattle area market.
• Work closely with the WA State Sales Manager to build & execute weekly, monthly, and quarterly plans to achieve annual market goals
• Develop and maintain strategic relationships with key retailers
• Represent Schilling Cider at festivals, dinners, tastings, and events within territory
• Increase distribution while educating retailers, restaurateurs, and consumers on the Schilling Cider portfolio
• Call on existing account base to gain new distribution, execute promotional activity, and increase market share
• Develop new business to increase volume/distribution/share within assigned area
• Identify retail opportunities and sell/execute against those opportunities
• Ensure proper merchandising of product and point-of-sale materials according to brand standards
• Generate sales by maintaining/increasing shelf facings and positioning
• Coordinate events and promotions to deliver greater brand awareness and stimulate sales
• Execute monthly Chain Account opportunities – closing authorization gaps, gaining displays, merchandising shelves/backstock, POS support, implementing company programming
• Clear and effective communication with distributor partners regarding retail opportunities and authorizations
• Provide essential feedback to Chain Account and Marketing teams about retail successes and challenges
• Accomplish sales goals in alignment with our CIDER Selling Process
• Coordinate and conduct General Sales Meetings with all wholesaler channel teams
• Visit accounts daily in specified territory

Sales Administration

• Compile and submit reports on assigned area and general market information to management team and wholesaler
• Keep business calendar up to date and scheduled 60 days out
• Utilize sales tools (KARMA, VIP, Nielsen, IRI, etc.) effectively
• Recap weekly KARMA accomplishments to wholesaler
• Communicate chain activity, new item launches, and incentive opportunities
• Pivot various aspects of distributor management based on business needs
• Coordinate with wholesaler on commitment closure opportunities