Digital Go to Market Leader

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The role of the Global Assurance Digital – Go to Market Leader is a strategic role to support the Global Assurance Service Line in designing, developing and implementing go to market strategies for Assurance technology, including the market leading global digital audit. The role is a key enabling position for EY's multi‑billion $ investment program to integrate and transform EY’s Assurance technologies.

EY’s Assurance Service Line operates a digital network and central team to coordinate its ongoing technology transformation. The Digital Go to Market Leader will drive an aligned approach through this central team and network, facilitating and accelerating the digital transformation of EY’s Audits, FAAS, Forensics and CCaSS services across geographic sub‑service line teams.

The role enables EY Assurance client service teams, internally and externally, as well as Sector, Markets, BMC and Talent teams to drive change with a consistent message across a ~$15bn global Assurance business.

EY Global Assurance requires a role driving the market‑facing activation of EY’s AI‑powered platform across its Assurance network globally, supporting Premier and Strategic accounts as well as Core accounts. The Go To Market Leader will review, enhance and implement existing Digital go‑to‑market strategies, plans and enablement, interfacing closely with senior stakeholders across EY’s Global Assurance team and regional representatives such as Digital Account Leaders and pursuit teams.

Market pressures are evolving as each Big 4 organization deploys audit technology including the latest generation AI capabilities. This role is a core component of EY’s proactive strategy to lead the market and accelerate the speed at which EY’s Assurance technology is activated.

The professional in this role will hold primary responsibilities to review, design and implement EY’s go‑to‑market strategies for Assurance technology, and to enhance existing operating models needed to deliver and scale. The following outlines the core responsibilities:

• Deep knowledge and understanding of EY’s Global Assurance technology, including the AI‑powered platform.
• Unrivaled skills in communication, coaching and developing differentiated value propositions – applied on accounts and strategic pursuits.
• Skilled in working with senior stakeholders across the Executive Layer and other functions across EY.

Primary responsibilities also include supporting EY’s Assurance Digital team, through change management, digitalisation, and experience transformation. This encompasses coaching on strategic pursuits, developing go‑to‑market enablement and competitor intelligence, and coordinating with relevant networks and best‑practice sharing.

Additional responsibilities include enabling account and client Digital Innovation sessions on strategic pursuits, harnessing outcomes to drive an elevated client experience and support continued Assurance growth.

The Digital Go to Market Leader will facilitate the market‑facing deployment of EY’s AI‑powered platform across EY’s Top End Invest‑to‑Win program of audit pursuits, working alongside EY Assurance Client Service teams and the Clients & Industries network.

Detailed responsibilities and correlation with knowledge, skills and experience are as follows:

1. Change:
Enable a program of change management across Global Assurance.

• Deep knowledge of EY’s Global Assurance digital ecosystem, including technology alignment, methodology, and deployment roadmap.
• Skilled in working with senior stakeholders, understanding EY Global Assurance objectives and change management strategy.
• Significant experience working with Pursuits and other Clients & Industry teams related to EY’s AI‑powered platform and broader Assurance technology.

2. Growth:
Drive digitalisation of EY’s Vanguard and Premier / Strategic accounts and top‑end pursuits.

• Leading knowledge of digital products and competitor…