Head of Brand & Product Strategy Onsite

A senior leadership role that unites creative brand vision with commercial product development. This role is responsible for defining the brand’s identity, ensuring a cohesive product assortment, and driving marketadoption through strategic marketing. They bridge the gap between design, manufacturing, and marketing to ensureproducts align with market trends and consumer needs.

• Product Strategy & Development
  :
  Define product roadmaps, curate collections, and manage the end-to-end product development process from concept to launch.
• Brand Positioning & Management
  :
  Define brand identity, voice, and visual standards to ensure consistency across all touchpoints (retail, wholesale).
• Market Intelligence
  :
  Analyze industry trends, competitor activity, and customer insights to inform new product opportunities and pricing strategies.
• Go-to-Market Strategy
  :
  Develop and execute comprehensive marketing campaigns and launch initiatives to maximize product adoption and revenue.
• Cross-Functional Leadership
  :
  Partner with design, engineering, sales, and manufacturing teams to ensureoperational feasibility, quality, and timely delivery.
• Financial & Performance Management
  :
  Track KPIs such as category performance, sales metrics, and ROI for marketing campaigns.

• Experience:
  
  5-10+ years in furniture design, product management, brand strategy, or related roles.
• Education:
  
  Bachelor’s degree in Interior Design, Architecture, Industrial Design, or Marketing.
• Industry Knowledge:
  Deep understanding of furniture manufacturing, materials, and design trends.
• Leadership:
  Proven experience in managing cross-functional teams and mentoring personnel.
• Strategic Thinking:
  Ability to translate consumer insights into actionable product and brand strategies.

• Ability to sit, stand, and move for extended periods, including walking through office and warehouse spaces.
• Frequent use of hands and fingers for computer work, sketching, and handling material samples.
• Ability to travel domestically and internationally for supplier visits, trade shows, and design development meetings.
• Visual acuity to assess product details, colors, and finishes accurately.
• Ability to adapt to various work environments, including office settings and warehouses.
• Specific vision abilities required by this job include close vision and the ability to adjust focus.

• Pay range:
  Up to 280 million per year.
• 1X THR (based on THP) per year.
• Competitive Paid Time Off.
• A flexible health plan offering medical, dental, and vision benefits (BPJS) and Employment BPJS.
• Work equipment and comfortable workplace facilities.