Admissions Counselor - Oklahoma Baptist University

OBU Mission Statement

OBU transforms lives by equipping students to pursue academic excellence, integrate faith with all areas of knowledge, engage a diverse world, and live worthy of the high calling of God in Christ.

OBU transforms lives by equipping students to pursue academic excellence, integrate faith with all areas of knowledge, engage a diverse world, and live worthy of the high calling of God in Christ.

Oklahoma Baptist University achieves its mission through a shared commitment to the following expectations. All employees must embrace these expectations and model them in their behavior.

• Demonstrate commitment to the essentials of the Christian faith.
• Commit to the mission and vision of Oklahoma Baptist University.
• Treat people with dignity and respect.
• Build relationships on honesty, integrity, and trust.
• Strive for excellence through teamwork, leadership, and a strong work ethic.

Manage human and financial resources wisely and efficiently.

The Admissions Counselor plays a vital role in developing a strong applicant pool and helping the Admissions team achieve its enrollment objectives. This position is responsible for managing an assigned recruitment territory, traveling extensively to high schools, churches, and college fairs to engage with prospective students and their families. The Admissions Counselor will implement targeted recruitment strategies to maximize yield and meet enrollment goals.

This is an entry-level role that requires strong relationship-building skills and a passion for Christian higher education.

• Recruit students through scheduled visits to churches, secondary schools, college fairs, and yield activities; deliver formal presentations to groups of students and parents both on campus and in the community.
• Manage assigned recruitment territory by developing and implementing a strategic plan to maximize enrollment.
• Travel extensively to represent the university, build relationships, and promote the university’s mission.
• Interview prospective students and their families to explain admission requirements and answer questions about the university.
• Provide academic advising to prospective students regarding program selection, degree requirements, and academic pathways that align with their educational and career goals.
• Respond to written, telephone, and in-person inquiries regarding admission policies, procedures, academic programs, and campus life; make referrals to other university offices as necessary.
• Maintain consistent communication with all accepted students from application to enrollment.
• Establish and nurture relationships with youth leaders, high school guidance offices, and individual counselors to create strong referral networks.
• Maintain and distribute university informational materials to enhance institutional visibility.
• Regularly assess recruitment activities and recommend improvements to enhance the effectiveness of outreach efforts.
• Maintain the confidentiality of all department and university information.
• Maintain files and compile admissions reports for the supervisor.
• Perform other duties as assigned.

• Bachelor’s Degree
• Knowledge of personal service principles, including marketing strategies, human behavior, and motivation techniques.
• Ability to communicate information clearly and effectively, both orally and in writing.
• Strong interpersonal skills, with the ability to build relationships and motivate prospective students.
• Excellent follow-up and organizational skills to ensure effective communication with internal and external parties.
• Ability to work independently and as part of a team in a fast-paced environment.
• High standards of professionalism, conduct, and appearance.
• Strong analytical and problem-solving skills.
• Knowledge of guest experience satisfaction and best practices in student recruitment.
• Must have sufficient mobility and physical stamina to walk across campus for office visits and campus tours.
• Proficiency in personal computers, software applications, and standard office equipment.
• Ability and willingness to travel extensively (50% or more) to high schools,…