CR - Brand Activation Representative
Listed on 2026-07-16
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Sales
Sales Representative, Account Manager
What You Need To Know
Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people – and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As the preeminent wine and spirits distributor, Southern Glazer’s isn't just one of Forbes’ Top Private Companies; it's a family-owned business with deep roots dating back to 1933.
Southern Glazer’s is proud of its well-earned positive reputation, continually achieving accolades for our outstanding workplace culture. We take pride in creating a culture where our people are valued, supported, and provided opportunities for growth and belonging.
As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.
By joining Southern Glazer’s, you would be part of a team that values excellence, innovation, and community. This is more than just a job – it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people.
Southern Glazer’s offers a competitive compensation package with an hourly pay rate of $25 - $30 / hour. In determining a final offer, the company will evaluate a specific candidate's education, skills and experience and will make an offer appropriately.
OverviewThe Brand Activation Representative is a non-exempt position responsible for working with the On-Premise Sales Department to execute brand initiatives/programming for the product portfolio. The Brand Activation Representative must understand and assist in the execution of programs and objectives that effect the sales department.
Primary Responsibilities- Build and maintain relationships with key stakeholders (i.e. bartenders, bar managers, etc.) at targeted on premise accounts
- Work closely with Trade Marketing, On Premise Sales team to implement focus account goals and objectives for the assigned territory
- Manage scheduling, set up, execution and tracking of on-premise promotions/samplings in coordination with the Trade Marketing framework
- Work closely with On Premise Sales team to carry out strategy per account and implement program activities
- Proactively seek new and relevant on-premise account opportunities (consider venue type target) and feedback/inform trade marketing on competitive activity and new ways to win
- Know, understand, and adhere to the on-premise state regulations for assigned territory
- Ensure high quality service levels (report to promotions/samplings on time, ensure all point-of-sale material is up and easily accessible
- Complete all requested surveys to monitor objective achievement
- Above average math and analytical skills
- Excellent oral and written communications skills (Interacts well with Internal & External Customers)
- Excellent computer skills in all sales programs
- Excellent organizational skills
- Enthusiastic, Team player interested in positive company growth
- Experience in building relationships with bartenders, bar/restaurant managers
- Experience executing marketing programs relevant for on premise accounts
- Accountable for distribution targets and quality of trade marketing/sampling program execution
- Trendy, in the know, personal passion for cocktail scene, knowledgeable about trends
- Must be 21+
- Bachelor's degree or equivalent in Business, Marketing or Organizational Management is preferred. A minimum of some college course work completed is required
- Physical demands include a considerable amount of time sitting and typing/keyboarding, using a computer (e.g., keyboard, mouse, and monitor), or adding machine
- Physical demands with activity or condition may occasionally include walking, bending, reaching, standing, and stooping
- May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs
Southern Glazer's Wine and Spirits, an…
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