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Digital Sales Manager

Job in Shreveport, Caddo Parish, Louisiana, 71101, USA
Listing for: Cumulus Media
Full Time position
Listed on 2026-08-05
Job specializations:
  • IT/Tech
    Digital Marketing
  • Sales
Job Description & How to Apply Below

Digital Sales Manager

Cumulus Media (OTCQB: CMLS) is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it. Cumulus Media engages listeners with high-quality local programming through 394 owned-and-operated radio stations across 84 markets; delivers nationally-syndicated sports, news, talk, and entertainment programming from iconic brands including the NFL, the NCAA, the Masters, US Soccer, AP News, and the Academy of Country Music Awards, across more than 7,800 affiliated stations through Westwood One, a leading national audio network;

and inspires listeners through the Cumulus Podcast Network, an established and influential platform for original podcasts that are smart, entertaining, and thought-provoking. Cumulus Media provides advertisers with personal connections, local impact and national reach through broadcast and on-demand digital, mobile, social, and voice-activated platforms, as well as integrated digital marketing services, powerful influencers, full-service audio solutions, industry-leading research and insights, and live event experiences.

For more information visit

Position Overview

The audio industry is on fire – from podcasting and streaming to smart speakers and live radio – and it has never been a more exciting time to join and grow with one of the country's largest and most sophisticated audio companies!

Cumulus Media | Shreveport, LA has an immediate opening for a full time Digital Sales Manager. The ideal candidate will develop and implement effective digital strategies to exceed the digital budget. The Digital Sales Manager will support a team of local sellers in maximizing digital revenue growth. You will provide ongoing strategy, product support, and digital education to improve sales team knowledge and confidence in presenting digital solutions.

At Cumulus, you will grow your current digital marketing knowledge into a subject-matter expertise that includes:

  • Audio Streaming
  • Podcast Advertising
  • Display Advertising
  • Website Design/Management
  • Social Media Marketing
  • Online Presence Solutions
  • OTT and Video Advertising
  • Paid Search
  • Search Engine Optimization
  • Email Marketing

You will have the opportunity to use your passion for digital marketing to develop personalized, innovative, full-scope advertising solutions to meet the marketing needs of new and existing clients through the integration of digital products and services to coincide with our robust radio asset offerings.

Key Responsibilities & Qualifications

Responsibilities:

  • Responsible for implementing effective digital sales strategies to achieve digital revenue budget
  • Collaborate with local management to establish digital priorities and expectations for local sales team
  • Support sales staff by participating in client meetings
  • Assist in closing strategic, high-priority digital sales agreements
  • Provide ongoing digital education through coaching and training
  • Become a subject-matter expert of Company digital marketing/advertising platforms and offerings
  • Step up as an effective external consultant and internal trainer on CUMULUS' digital tactics, benefits, and trends
  • Own the end-to-end local digital operations process to support new business development, effective fulfillment and campaign management, and client renewals
  • Collaborate daily – maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders
  • Manage local digital platforms including websites, apps, streaming audio player, etc. and collaborate with internal and external partners to ensure best-in-class user experience and troubleshoot issues as needed
  • Analyze existing initiatives and conceptualize new programs or pipelines to advance the digital team
  • Provide a deep understanding of markets, customers, and competitors to target needs and drive sales
  • Provide sales teams the training, planning tools, and support to reach established revenue goals
  • Conduct market research on trends and competitors, as well as regular customer analysis
  • Other duties and special initiatives as assigned

Qualifications:

  • 7 + years of digital sales, marketing,…
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