Graphic Designer

What You Can Expect In This Role

Responsible for designing layouts and templates for print and digital materials in support of marketing campaigns and website development, as related to business to business, financial services focus. Ensure all files are accurate, proofed, and turned around on time. Collaborate with design team, content specialists, sales group, management, and others to deliver creative output as required in support of marketing communications.

• Develop original, concept-driven creative designs across print, web, email, social, and event materials under general direction; translate business objectives into distinctive visual solutions and design systems.
• Exercise independent and creative judgment on themes, style, tone, layout, typography, color, imagery, and hierarchy within the brand strategy. Translate business goals into creative concepts and develop customer-focused materials, at times with limited direction or detail provided from client.
• Create or direct the creation of assets (illustration, iconography, photo direction, motion/animation) to realize concepts and differentiate the brand in a manner that captures the target audience and drives customers to our products.
• Own design end-to-end with collaboration from senior members of the team: discovery, concepting, iterations, production-ready files, and delivery-ensuring quality, accessibility, and cohesion across channels and devices.
• Design for email using responsive best practices; collaborate on HTML/CSS to realize design intent in email automation platform; apply accessibility, deliverability, and performance standards.
• Use research and feedback to recommend creative solutions that position the organization for success; propose lightweight revisions with support from senior members of the team when appropriate.
• Grow design systems and pattern libraries based on the new creative products successfully delivered to the client; document components and ensure consistent application of brand guidelines.
• Manage business forms and marketing materials maintenance, including:
• Building and maintaining branded business forms (e.g., applications, enrollment/change requests, claims/service forms, disclosures, rate sheets) as print PDFs, translating complex requirements into clear, usable, accessible layouts that reflect the brand.
• Maintaining marketing materials (e.g., brochures, product sheets, sales kits, rate cards, email templates) through content updates, imagery swaps, rate/legal/compliance changes, and periodic refreshes to ensure accuracy and consistency.
• Implementing form logic (field mapping, validation, conditional flows), preparing assets for print and digital channels, and ensuring WCAG/ADA accessibility where applicable.
• Performing proofing, pre-press checks; maintaining meticulous version control, naming conventions, and documentation in workflow systems in partnership with Operations, Product, and Legal/Compliance.
• Commitment to embrace Sammons Financial Group Companies shared values (Accountability, Connection, Openness, Respect and Integrity).
• As stated within the Company Attendance and Punctuality policy, regular attendance is required and expected in order to meet the business service levels and workflow demands.
• Participate in other initiatives and/or projects as necessary.

• Bachelor’s Degree from a University or Design College or Technical College with an emphasis in graphic design Required
• Minimum 3 years' related experience and/or training; or equivalent combination of education and experience Required
• 2-5 years' HTML and CSS development experience specific to email coding Preferred
• Minimum 2 years' experience with enterprise-level email service providers; experience with Eloqua or Marketing Cloud Preferred
• Proven knowledge and skilled design talent in the graphic arts, along with an online portfolio illustrating competencies
• Solid understanding of email best practices and testing
• A strong sense of design, typography, color theory, vector graphics, mood boards, etc. is required
• Ability to optimize email code to render properly across devices and providers.
• Proficient in Mac…