Ecommerce Specialist

Join one of the fastest-growing companies in America. Recognized for three years as an Inc. 5000 award-winning company, Silencer Central has achieved over 400% growth in the past three years. Since 2005, we’ve been passionate about compliance, education, and community engagement in firearm sound suppression - making the silencer-buying process simple and accessible.

Classification:
Full time, Exempt

Shift: Monday - Friday, core hours 8:00am-5:00pm CST

Location:

Remote OR On-site

At Silencer Central, we believe in being customer-oriented, getting stuff done and expecting excellence in everything we do. The Ecommerce Specialist is responsible for assisting with the day-to-day management and optimization of our online store. This role combines merchandising, content management, promotions, analytics, and continuous improvement, with a focus on testing new ecommerce technologies to drive growth and elevate user experience.

• Oversee and manage daily operations of the website, ensuring functionality, usability, and performance.
• Regularly update and maintain produce pages, descriptions, images, and other content.
• Collaborate with the marketing team to ensure the website supports promotional campaigns, seasonal offers, and new product launches.

• Create, update, and optimize website content to improve user engagement and SEO rankings.
• Ensure all product information is accurate, visually appealing, and aligned with brand messaging.
• Implement SEO best practices to enhance organic traffic and visibility.

• Manage the addition and categorization of new products on the website
• Work closely with inventory and sales teams to ensure accurate product listings and stock availability
• Monitor product performance and make data-driven decisions to improve conversions.

• Work closely with cross-functional teams including sales, customer service, and design to ensure website and product-related goals are met
• Provide regular updates to the marketing team regarding website performance, product updates, and site traffic insights.

• Monitor the website's user experience to ensure seamless and intuitive journey for all visitors
• Gather feedback and collaborate with design teams to implement improvements for both desktop and mobile users

• Track and report on website performance metrics, such as traffic, conversation rates, and user behavior
• Use analytics tools to provide actionable insights for continuous website optimization and improvement

• Bachelor’s degree in marketing, advertising, business, communications, or related field required
• 3 - 5 years of hands-on ecommerce, digital marketing, or website management experience required
• Google Analytics experience certification preferred
• Familiarity with ecommerce platforms such as Magento, Shopify, Big Commerce, Salesforce Commerce Cloud, or similar. Magento/Shopify experience preferred.
• Familiarity with ERP Systems such as SAP, Netsuite, or similar. Netsuite experience preferred.
• Proficient knowledge of HTML/CSS or web markup languages preferred
• Familiarity with Google Tag Manager a plus
• Experience testing website functionality, features, releases, and integrations in a production or staging environment
• Ability to troubleshoot common ecommerce issues related to checkout, promotions, product visibility, and site performance
• Hands-on experience setting up and QA'ing promotions, discounts, bundles, and coupon logic
• Aptitude for data analysis and ability to understand results
• Passion for emerging technologies and researching marketing trends
• Strong attention to detail and organizational skills
• Excellent written and verbal communication skills
• Ability to perform in a fast-paced environment

Silencer Central offers a competitive total compensation package that includes

• Salary: $70,000 - $85,000 DOE.
• Incentive Bonus
• Unlimited PTO
• Company Paid Holidays
• Health Insurance:
  Copayment Plus Plans or High-Deductible Health Plan with $750 - $1,500 HSA match
• Dental Insurance
• Vision Insurance
• LTD and STD Insurance
• Company Paid Life Insurance
• EAP
• 401(k) with Company Match
• Employee Discount Program with industry partners